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Retour à Digital Product Management: Modern Fundamentals

Avis et commentaires pour l'étudiant pour Digital Product Management: Modern Fundamentals par Université de Virginie

4.7
915 notes
263 avis

À propos du cours

Not so long ago, the job of product manager was about assessing market data, creating requirements, and managing the hand-off to sales/marketing. Maybe you’d talk to a customer somewhere in there and they’d tell you what features they wanted. But companies that manage product that way are dying. Being a product person today is a new game, and product managers are at the center of it. Today, particularly if your product is mostly digital, you might update it several times a day. Massive troves of data are available for making decisions and, at the same time, deep insights into customer motivation and experience are more important than ever. The job of the modern product manager is to charter a direction and create a successful working environment for all the actors involved in product success. It’s not a simple job or an easy job, but it is a meaningful job where you’ll be learning all the time. This course will help you along your learning journey and prepare you with the skills and perspective you need to: Create the actionable focus to successfully manage your product (week 1) Focus your work using modern product management methods (week 2) Manage new products and explore new product ideas (week 3) Manage and amplify existing products (week 4) This course is ideal for current product or general managers interested in today's modern product management methods. This course was developed with the generous support of the Batten Institute at UVA’s Darden School of Business. The Batten Institute’s mission is to improve the world through entrepreneurship and innovation: www.batteninstitute.org....

Meilleurs avis

LK

Jun 25, 2018

I enjoyed this course very much! This course helped me ground myself in some of the core principles of product management and I'm confident that I will take what I've learned and put it into practice.

JH

Jun 26, 2019

Great overview of product management in a digital world. It was very accessible to a beginner like myself. There are a ton of great tools and process that are easily transferable to the real world.

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176 - 200 sur 262 Examens pour Digital Product Management: Modern Fundamentals

par maria

Jul 01, 2019

Very useful, great examples and tools, interesting interviews with experienced professionals and a big list of tips to better manage innovation and product development. Worth it!

par Emmanuel W

Jun 30, 2019

Super interesting course for PM rookies. Lots of different concepts to ingest, greatly balanced with visual processes mapping.

par Frederic

Jul 02, 2019

Well structured and explained. Good to grasp what is digital product manager does and have a glance at the methods/tools that can be applied.

par Isichei A

Jul 07, 2019

Awesome delivery with clear examples you can relate to your everyday job. I'll recommend this course to anyone thinking of getting started in product management.

par Rebecca G

Jul 06, 2019

The content was easy to digest and understand in small bits. It made it easy to listen to the lessons when I had time. The quiz responses to incorrect answers were set up well. Instead of providing the correct answer I was told which video to watch again.

par Medha A

Jul 18, 2019

Great start for software product management roles. Gave a clear idea since ideation to launching of products. As PMs, it gives us a planned roadmap of how to approach product management.

par Erick S L M

Jul 21, 2019

Excellent course. Brought me a new approach to my current job and has surely a new use to my career.

par Evan K

Jul 25, 2019

Well laid out an informative course. Truly excellent!

par Satyukov S R

Jul 31, 2019

It's amazing! I got all what i want to know for starting! Thank you!

par William V

Jul 27, 2019

Great practical knowledge that I could instantly use on my work to improve my products!

par Mia B

Jul 28, 2019

Great course. Love the instructor's teaching style.

par Mr. P M

Jul 29, 2019

Excellent course materials and very nicely explained by the coach.

par Leandro d l S

Jul 29, 2019

Excellent course. Level of detail is enough to understand and the additional resources have what you need to keep learning and applying your lesson to real work!

par Aamina R

Jul 29, 2019

really like

par Vipin S

Jul 29, 2019

Yet another gem of a course from Darden. Digital Product Management, including comments from industry practitioners, was a pleasure to learn about.

par Himanshu C

Aug 06, 2019

The course is well structred and covers every aspect of product management. The guest invited really helped to gain practical knowledge

par Rafael R P

Aug 06, 2019

Really really good

par Akil B

Aug 07, 2019

This course provided lots of tools and techniques to start building successful products.

par Unnikrishnan R N S

Aug 12, 2019

Very helpful course for product management

par Destinnie P

Aug 10, 2019

This course was full of useful information, tips, and tools that can be applied to product management. I will be using many of these skills in my new PM role.

par PK

Aug 11, 2019

This is an excellent course for professionals who wants to break into product manager role. It benefits experienced PMs as well, in brushing up their PM fundamentals and providing the overall context. Alex provides a whole lot of frameworks, techniques and methods with ease and makes it very relevant with occasional interviews with subject matter experts in those specific areas. Overall, a 5-star course!

par Christian L

Aug 11, 2019

Great course with a lot of useful content interestingly presented!

par Johannes B W

May 23, 2019

I'm totally a Newbie about Digital Product Management. I learn a lot of New Things. I hope this Certificate will advance my career. Thank you Professor Alex Cowan for teaching me a lot of things.

par Abhishek S

Jun 01, 2019

I loved the course and there were extensive topics which has been covered in this course,which equip me to take my first steps towards Product Management.Thanks Alex & all other collaborators who have helped me throughout the course