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Retour à Digital Product Management: Modern Fundamentals

Avis et commentaires pour l'étudiant pour Digital Product Management: Modern Fundamentals par Université de Virginie

4.7
925 notes
264 avis

À propos du cours

Not so long ago, the job of product manager was about assessing market data, creating requirements, and managing the hand-off to sales/marketing. Maybe you’d talk to a customer somewhere in there and they’d tell you what features they wanted. But companies that manage product that way are dying. Being a product person today is a new game, and product managers are at the center of it. Today, particularly if your product is mostly digital, you might update it several times a day. Massive troves of data are available for making decisions and, at the same time, deep insights into customer motivation and experience are more important than ever. The job of the modern product manager is to charter a direction and create a successful working environment for all the actors involved in product success. It’s not a simple job or an easy job, but it is a meaningful job where you’ll be learning all the time. This course will help you along your learning journey and prepare you with the skills and perspective you need to: Create the actionable focus to successfully manage your product (week 1) Focus your work using modern product management methods (week 2) Manage new products and explore new product ideas (week 3) Manage and amplify existing products (week 4) This course is ideal for current product or general managers interested in today's modern product management methods. This course was developed with the generous support of the Batten Institute at UVA’s Darden School of Business. The Batten Institute’s mission is to improve the world through entrepreneurship and innovation: www.batteninstitute.org....

Meilleurs avis

LK

Jun 25, 2018

I enjoyed this course very much! This course helped me ground myself in some of the core principles of product management and I'm confident that I will take what I've learned and put it into practice.

JH

Jun 26, 2019

Great overview of product management in a digital world. It was very accessible to a beginner like myself. There are a ton of great tools and process that are easily transferable to the real world.

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101 - 125 sur 264 Examens pour Digital Product Management: Modern Fundamentals

par CHIEH Y H

Feb 04, 2018

great course for beginning to know what jobs and sense PM should have. Come to try, or you will regret missing it.

par Douglas B

Sep 11, 2017

Lots to take away-love the arsenal of useable tools I have to my disposal after this course.

par Max-Elie S

Mar 06, 2018

great overview of the fundamentals of project management

par Robin J

May 11, 2018

Excellent course to the fundamentals

par Anurag P

Mar 01, 2018

This is the first course that I have used on COURSERA with my Girlfriend. Alex was 8.5/10 according to me.

par Geetha P

Jun 29, 2018

Good course for obtaining a complete fundamental overview of being a successful PM !

par Monika M

Jun 25, 2017

Extremely useful course, it helps you advance in your PM career but also give you hints to upgrade any digital project you have in mind from a web page, video game, blog etc.

par Jonathon G

Oct 15, 2017

Okay - so this experience has been amazing. First time through a Coursera. Great content taught by an articulate practitioner! I'm looking forward to applying these principles and techniques to my startup!

par Scott S

May 23, 2018

This course was well constructed and planned to provide a great story about Product Management. I was able to come to the realization that, even though I have not held the role of Product Manager officially, I have performed many of the duties of a PM. This will provide me with confidence and more detailed approaches to my future PM roles.

par Kevin G

Feb 08, 2018

Great course for overview of Product Management. You can download the videos to take with you and watch while commuting. The exercises and quizzes stimulate thought and desire for continued learning. The course also contains links to other resources for deeper learning.

par Dan D

Nov 10, 2017

Great course, great content! Highly recommended for any new PM or any experienced PM wanting to flesh out their skill set. One key detail for me was what inputs you should give to each of the business teams and what outputs you should expect from them. This is important given how ambiguous the Product role can be and that you usually end up spending time filling gaps yourself to ensure success, rather than being clear what the business teams should be doing for you

par Vinicius A

Jul 22, 2017

Excellent course. Recommend to anyone who already is or have interest to become a PM.

par Diego C B

Jan 10, 2018

Best Course for PM in Coursera

par Luke K

Jun 25, 2018

I enjoyed this course very much! This course helped me ground myself in some of the core principles of product management and I'm confident that I will take what I've learned and put it into practice.

par Valerio R

Nov 08, 2017

very useful, well made course

par Robianesar B

Nov 03, 2017

Great course, it really bring you up to speed the knowledge of Product Management. The content, examples and the instructor way of teaching are excellent. Highly recommended.

par Gregorio C

Jul 23, 2017

A very useful course about Product Management. Lo raccomando!

par Alexey P

Jan 17, 2018

The great course!

par Todd S

May 23, 2018

Excellent coverage of approaches to Digital Product Management

par Poorva M

Aug 25, 2017

Extremely well structured course. Lots of real life examples and techniques have been explained which made it highly relatable. Thanks Alex! :D

par Bash N

Sep 02, 2017

A great course on Product Management. I learnt a lot of new concepts and provided me with a lot of tools.

par Ximena L G

Apr 21, 2018

Amazing, interactive and clear way to discuss Product Management! Full of examples and practical tips, thanks so much

par Aarthi

Apr 09, 2018

Really good in breaking things down the concepts with examples for a beginner to understand the process or framework.

par 용재 조

Aug 02, 2017

Good

par Jamie R

Jan 22, 2018

Very good learning videos with excellent accompanying materials on Alex's website.