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Avis et commentaires pour d'étudiants pour Cost and Economics in Pricing Strategy par Université de Virginie

4.8
étoiles
498 évaluations
109 avis

À propos du cours

How much should you charge for your products and services? Traditionally, businesses have answered this question based on the cost to produce or provide their goods and services. This course shows you the economic factors behind pricing based on cost and the pros and cons of a cost-based pricing approach. Developed at the Darden School of Business at the University of Virginia, and led by top-ranked Darden faculty and Boston Consulting Group global pricing experts, the course provides the practical and research-based models and methods you need to set prices that maximize your profits. By the end of this course, you’ll be able to: --Apply knowledge of basic economics to make better pricing decisions --Recognize opportunities for price discrimination—selling the same product at different prices to different buyers—and recommend strategies to maximize sales and profits --Calculate three types of price elasticities to determine the impact of price on demand --Analyze and apply different pricing models -Cost-plus pricing -Marginal cost-plus pricing -Peak-load pricing -Index-based pricing --Evaluate the impact of channel intermediaries and customer lifetime value on pricing...

Meilleurs avis

MP

May 08, 2018

Concepts in this course are challenging but the class is setup for students to succeed. I really enjoyed this course and would recommend it to anyone looking to learn more about pricing strategy.

AG

Apr 06, 2018

Even if you are familiar with the basics of microeconomics, and cost structures, this course combines it all together to provide a new perspective of using these models and concepts in pricing.

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26 - 50 sur 106 Avis pour Cost and Economics in Pricing Strategy

par Parv S

May 19, 2020

One of the most challenging courses I have done on this platform and yet one of the most rewarding ones. Can't wait to do the next one!

par YANG X

Mar 26, 2020

Good cases with strong background knowledge, the course provides a framework for me to reflect loads of real-world business problems.

par Michael C

May 09, 2017

Interesting module considering this is my first time trying to understand pricing and how to set pricing. Learnt a lot, thanks.

par Georgiy Z

Feb 21, 2019

Excellent overview of economics in pricing strategy.

Great deal of practical work. Very applicable to real life scenarios.

par Bilal Y

May 29, 2018

I would have loved if we were able to see a complete example, similar to the one we have done in the end of the course.

par Fernanda Q

May 04, 2020

This was a really well structured course, I was not expecting so much clarity on the content. Totally recommended.

par Ashish A

Sep 13, 2018

It was really helpful in increasing the understanding of different pricing strategy. It was really a nice course.

par Bruno d R D M

Aug 22, 2019

Congratulations for the course. I could learn the pricing techniques in a easy way and star taking in daily use.

par Vladislav T

Oct 01, 2018

Great overview of main concepts, simple and immediately applicable explanation of elasticity and regression!

par Reinis S

Jun 02, 2017

Great course and intro to pricing strategy, already excited for the coming courses in the specialization.

par jonathan

May 15, 2020

very good course! detailed, interesting and provides really useful concepts with real-world applications

par Alexandre C O

Nov 16, 2018

Amazing course, it takes us through details and specifics in the matter of pricing! I highly recommend!

par Ashish S

Sep 30, 2017

Brilliantly led course. The BCG material seems a bit fluffy - but from practice I know it is important.

par Daryl S

Apr 24, 2019

An excellent course. A gold star online experience, fantastic teachers, albeit challenging in parts.

par Paolo V

Apr 03, 2019

Good refresh, good learning of new concepts, excellent delivery of the lectures by both professors

par Gary S

Mar 18, 2018

Interesting, Challenging and rewarding. Recommended for all pricing enthusiasts and professionals!

par Bhaskar S

Apr 19, 2020

Excellent course. Really enjoyed it throughout. Concepts are explained in a really nice manner.

par Wang L

Aug 08, 2017

It's a very helpful course can improve my analyze skills whatever I'm a salesman or a buyer !!

par Arun K

Aug 03, 2020

Very Nice course, looks simplistic but makes a lot of difference towards the understanding...

par Poushali G

Jan 21, 2018

Good course on pricing...look forward to completing the rest of the three pending courses

par Eladio M

Nov 17, 2018

Really useful course that I can recommend to every business manager

Excellent professors

par Jason K

Jul 11, 2019

Really enjoyed the class. I would highly recommend this class to any business person.

par Fábio I A

Dec 17, 2018

An amazing content that allows me to understand serious companies pricing strategies.

par Ravi K D

Jan 17, 2020

I have gained good skills about price optimisation and this course is very helpful.

par Ismail A S

Aug 29, 2017

This is an insightful and educative course to prepare anyone for a pricing career.