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Retour à Strategic Innovation: Building and Sustaining Innovative Organizations

Avis et commentaires pour d'étudiants pour Strategic Innovation: Building and Sustaining Innovative Organizations par Université de l'Illinois à Urbana-Champaign

1,055 évaluations
233 avis

À propos du cours

Innovation strategy is about creating unique value for consumers by delivering a great product that satisfies their needs. At the core of a successful innovation strategy is a great product concept. Product is an all-encompassing term that includes physical goods, intangible services, and even ideas. There are three pillars to a successful product strategy: a clear understanding of (a) the target customers (WHO), (b) the specific elements of the product offering (WHAT) that satisfies consumer needs and dovetails with company capabilities, and (c) the tactical plans to reach end consumers (HOW). The value proposition has to be embedded in a coherent business model in order to create and capture value. But well-laid innovation plans can go awry without a consideration of the business ecosystem that includes competitors and collaborators, including suppliers, distributors, and retailers, or the contextual environment in which the company operates. In an interdependent world, fostering an integrated ecosystem is critically important for companies interested in maximizing the odds of innovation success. You will be able to: - Understand key ideas about innovation and product strategy - Strategize for value capture in a business model - Critically examine the roles of various players in a business ecosystem This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at

Meilleurs avis


10 janv. 2020

An excellent course.\n\nI am trying to complete it as soon as possible since I am busy with my work and MBA study. Then I have a plan to start with another course on my list.\n\nThanks to all the team


4 nov. 2019

I very much enjoyed completing my first course in coursera! It was very convenient with my schedule and I will be continuing these courses until I receive full completion in this particular course.

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201 - 225 sur 232 Avis pour Strategic Innovation: Building and Sustaining Innovative Organizations

par Anurag P

7 mai 2021


par Kirk T J W

16 sept. 2020


par Juan Z T C

28 mai 2020


par Balakrishnan P

2 mai 2020


par Vikas G

7 févr. 2022


par Chia Y X

2 avr. 2021



31 oct. 2020


par Vidhya L k

24 sept. 2020


par akash k

29 août 2020


par Goh Y X

23 mars 2021


par Teo G H

8 déc. 2020


par Alvaro D d R

17 avr. 2020


par Bradley J S

2 sept. 2019

I thought the class was well formatted and the instructor made some really thought provoking moments. I would say an improvement that could be made would be to updated the material a bit as many of the references were quite dated.

par Savitha S N

9 août 2021

Very well designed course and concepts are taught well. Examples discussed are useful in understanding the concepts

par Sandro L S

19 août 2021

This course has a very good content! I recommend for anyone who wants understanding e work with innovation!

par ENGR. H S

5 nov. 2018


Learned many thing connected to strategic innovation and planning.

par Bahaeddine F

27 avr. 2020

Well formed introduction to the Entrepreneurship world and challenging essays!

par Hernan M

27 févr. 2019

The best way to continuous learning and improve yourself and from the best!

par shokoufeh P

5 oct. 2020

very good information , interesting video and very eye opening.

par Sharad K

30 juin 2020

Very well crafted and explained.. Really beneficial..


10 mars 2021

estoy tratando una hora de sacar mi certificado

par Refaat M E E S A

9 juin 2019

i enjoyed it very much

par JUAN H

11 août 2020

Very good training!

par Shubham J

16 juil. 2020

best experience

par harsh m t

20 sept. 2021

very useful