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Retour à Strategic Innovation: Building and Sustaining Innovative Organizations

Avis et commentaires pour d'étudiants pour Strategic Innovation: Building and Sustaining Innovative Organizations par Université de l'Illinois à Urbana-Champaign

1,055 évaluations
233 avis

À propos du cours

Innovation strategy is about creating unique value for consumers by delivering a great product that satisfies their needs. At the core of a successful innovation strategy is a great product concept. Product is an all-encompassing term that includes physical goods, intangible services, and even ideas. There are three pillars to a successful product strategy: a clear understanding of (a) the target customers (WHO), (b) the specific elements of the product offering (WHAT) that satisfies consumer needs and dovetails with company capabilities, and (c) the tactical plans to reach end consumers (HOW). The value proposition has to be embedded in a coherent business model in order to create and capture value. But well-laid innovation plans can go awry without a consideration of the business ecosystem that includes competitors and collaborators, including suppliers, distributors, and retailers, or the contextual environment in which the company operates. In an interdependent world, fostering an integrated ecosystem is critically important for companies interested in maximizing the odds of innovation success. You will be able to: - Understand key ideas about innovation and product strategy - Strategize for value capture in a business model - Critically examine the roles of various players in a business ecosystem This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at

Meilleurs avis


10 janv. 2020

An excellent course.\n\nI am trying to complete it as soon as possible since I am busy with my work and MBA study. Then I have a plan to start with another course on my list.\n\nThanks to all the team


4 nov. 2019

I very much enjoyed completing my first course in coursera! It was very convenient with my schedule and I will be continuing these courses until I receive full completion in this particular course.

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101 - 125 sur 232 Avis pour Strategic Innovation: Building and Sustaining Innovative Organizations

par ZiAd 5

9 avr. 2021

Great course, I really knew a lot of knew things from it =)

par Onisokumen E

29 janv. 2020

Learning new and innovative ways to think about businesses.

par Panayiotis K

27 juil. 2021

Realy great course, excelent insights, highily recomended.

par Andriy V

22 avr. 2019

Amazing professors, amazing content, well worth your time!

par Pierre L

10 avr. 2018

Great course! One of the best course of the iMBA program.

par Iveren I

26 août 2021

Quite practical and helpful. Very competent instructor!

par Cliff K C

9 avr. 2020

I got even more substantial learning from this course!

par Manish G

28 mars 2021

Excellent course. Very well structured and delivered

par SHIV S

14 avr. 2020

I Literally loved this course. Learnt a lot from it.

par Ali M

19 juil. 2020

Great class for in today's innovative organization!

par Shubham S

31 mai 2020

Good for beginners in Startups and innovation Feild

par Vinicio D S

10 avr. 2019

Great course for understanding Strategic Innovation

par Jeff H

9 avr. 2018

I absolutely loved this course! Highly recommended.

par Yemisi A

5 avr. 2020

Very Insightful, educative and excellent teachers.

par Eduardo J Q C

27 nov. 2018

Great material. The instructor is awesome as well.

par Andrew C

5 avr. 2018

Great class! Innovation is key to sustainability.

par Liew W F

24 juin 2020

Great Professors along with well-laid out content

par Dr. G M Z

13 mai 2020

Good Presentation...Hands on for Dr.Elambadi Raj

par Nadia G

31 mars 2019

Really great learning in this course- Thank you!


10 déc. 2020

Very enlightening and industry oriented course.

par Shabab a

9 août 2020

It was awesome course I learned a lot thank you

par Michael M

7 juil. 2021

Create course material and highly informative.

par Devon F

9 oct. 2020

A very great course and great instructors too.

par victor f

26 août 2020

The teaching styles and modules were wonderful


14 nov. 2020

Excellent Course . Remarkable in all aspects.