Gain an understanding of search engine algorithms and how they affect organic search results and websites. Building on this knowledge, you’ll learn the key elements for creating an effective SEO strategy, including how to select keywords and perform keyword research; consumer psychology and search behavior; and how to conduct on-page SEO analysis to identify opportunities to improve a website’s search optimization.
À propos de ce cours
Compétences que vous acquerrez
Université de Californie à Davis
UC Davis, one of the nation’s top-ranked research universities, is a global leader in agriculture, veterinary medicine, sustainability, environmental and biological sciences, and technology. With four colleges and six professional schools, UC Davis and its students and alumni are known for their academic excellence, meaningful public service and profound international impact.
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Meilleurs avis pour GOOGLE SEO FUNDAMENTALS
It's a bit tricky to analyze everything with only the free tools at our disposal. It would be great to have a student discount for some of the SEO-tools that we need during this course.
This course is really something, now i have a much clearer picture then i had before taking this course, i am feeling confident now. The way they designed the course, it is great.
Ms May provided so much information and so many resources regarding SEO. For each aspect of SEO I definitely walk away with a lot more knowledge that I can already apply right now!
Initially I nearly gave up and regretted taking the course but as I motivated myselff I seemed to like it more and more. Rebekah May was a great instructor and lectures were to the point
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