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Avis et commentaires pour d'étudiants pour Native Advertising par Université du Colorado à Boulder

4.6
étoiles
45 évaluations
9 avis

À propos du cours

Native advertising is a niche form of advertising that leverages the design and format of news and entertainment content. Native advertising is less about selling products and more about producing useful content for consumers who are in the ‘consideration’ phase of the advertising purchase funnel. Often in the form of news-like stories, native advertising has been shown to persuade consumers. Native advertising is affordable, and doesn’t require graphic design to get started. For these reasons, it’s a compelling advertising technique for small businesses. This course outlines a case study where a small travel startup used native advertising to drive hotel sales. Execution strategies for a successful, no-creative native campaign are laid out, including: gathering existing news coverage, ethical content seeding, and content generation....

Meilleurs avis

HO
5 oct. 2020

Definitely full of valuable information. I didn't learn about Native Advertising in School! Thank you University of Colorado.

SC
9 févr. 2021

I learned about a type of advertising that I have no idea existed and is very useful as well

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1 - 9 sur 9 Avis pour Native Advertising

par Héctor J O

6 oct. 2020

Definitely full of valuable information. I didn't learn about Native Advertising in School! Thank you University of Colorado.

par santiago c

10 févr. 2021

I learned about a type of advertising that I have no idea existed and is very useful as well

par Shubham R K

15 oct. 2020

course was amazing. Could have been more engaging through visual content

par Ishan D

25 août 2020

This taught me something really new

par Amir M M L

29 mars 2020

Great Resources and information

par MUHAMMAD V E

17 juil. 2020

nice learning system

par Suhail A

5 janv. 2021

very good course

par Marco P

23 mai 2020

More practice and easiness to access webinar would be better :)

par Silvia P P d A

22 avr. 2020

Los vídeos son un poco monótonos y no hay esquemas o presentaciones, pero los casos prácticos reales son muy útiles.

El curso me ha dado ideas nuevas para desarrollar en mi trabajo.

El hecho de que se tarde algo en dar la calificación final hace que si vas justo de tiempo por el periodo de prueba o que te caduque el mes, quizás no te dé tiempo.