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Learner Reviews & Feedback for Measure and Optimize Social Media Marketing Campaigns by Meta

4.9
stars
1,598 ratings

About the Course

This course provides you with the skills to optimize your social media marketing efforts. Learn to evaluate and interpret the results of your advertising campaigns. Learn how to assess advertising effectiveness through lift studies and optimize your campaigns with split testing. Understand how advertising effectiveness is measured across platforms and devices, learn how to evaluate the ROI of your marketing, and master how to communicate your social media marketing results to others in the company. By the end of this course, you will be able to: • Analyze dashboards and evaluate ROI from your social media marketing efforts • Understand different techniques used to optimize marketing campaigns, such as attribution and marketing mix models • Implement an A/B test to optimize your campaign • Present and communicate the results of your campaign to a team This course is for people who want to learn how to analyze their campaign marketing results, optimize their campaigns, and effectively communicate findings to their teams. Learners don't need marketing experience but should have basic internet navigation skills and be eager to participate and connect on social media. Having a Facebook or Instagram account helps, and ideally, learners have already completed the four previous courses in this program. This course will be followed by the Meta Social Media Marketing Capstone course, the final course of this certification, in which learners will take the Digital Marketing Associate Certification Exam and complete a Capstone project to receive their Meta Social Media Marketing Professional Certificate....

Top reviews

SE

Dec 27, 2020

This course was the most challenging of them all. There were a lot of math word problems in the first module and math was never a strong point for me in college. Overall, very informative course.

RR

Jan 28, 2021

An extremely important course on the art of measuring and optimizing social media marketing campaigns along with super tips on presentation do's and don'ts! UNMISSABLE for social media marketers!

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251 - 275 of 401 Reviews for Measure and Optimize Social Media Marketing Campaigns

By Tameshwar B

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Feb 24, 2021

Really a great course!!

By Nishith R R

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Dec 23, 2020

Just an awesome journey

By Collins O

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Oct 18, 2023

this course is awesome

By Awalmeet G

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Jul 14, 2021

loved it. So detailed.

By Korlakunta M

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Jul 8, 2023

Excellent Opportunity

By C.nour

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Mar 10, 2023

very helpful, thank's

By Rocio A

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Jul 19, 2022

EXCELLENT INFORMATION

By Gisella P

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Feb 9, 2021

the best information!

By Rusydiah R

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Dec 11, 2021

Organised and clear!

By Angie S S A

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Jun 5, 2021

I love this course!!

By ADEL G

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Mar 26, 2021

Very well presented!

By Saadat S

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Oct 20, 2022

it was very useful

By César D L R

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Nov 2, 2021

Excellent resources

By JONATHAN G T

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May 3, 2021

It's a great course

By Sahed H

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Apr 5, 2023

Very good contents

By Davkharbayar M

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Nov 7, 2022

Thanks good course

By SOHA F

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Sep 13, 2022

Excellent course.

By Laura

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Nov 30, 2021

Very useful course

By Mohammed B M

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Apr 28, 2021

Thank you Facebook

By Learning a d

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Mar 28, 2023

Very informative.

By Andrés Q M

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May 13, 2022

Excelllent course

By Ogochukwu U

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Mar 25, 2022

Very insightful..

By Sasanka S

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Sep 16, 2021

Very good content

By Masca L

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Apr 6, 2021

best course ever!

By Trijaka P

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Nov 18, 2022

though but worth