Creating Value

En provenance du cours de Université de l'Illinois à Urbana-Champaign
Marketing Management I
155 notes
Université de l'Illinois à Urbana-Champaign
155 notes
Cours 5 sur 7 dans Specialization Value Chain Management
À partir de la leçon
Module 1: Marketing Strategy
In this module, you will learn to define "marketing." We will explore consumer needs and see how marketing plays a role in value creation through researching and satisfying of these customer needs.

Rencontrer les enseignants

  • Hayden Noel
    Hayden Noel
    Assistant Clinical Professor
    Department of Business Administration, College of Business