1-2 Marketing Communication Functions and Challenges

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From the course by University of Illinois at Urbana-Champaign
Digital Marketing Channels: The Landscape
778 ratings
University of Illinois at Urbana-Champaign

Digital Marketing Channels: The Landscape

778 ratings
Course 4 of 7 in the Specialization Digital Marketing
From the lesson
Course Overview and Principles and Concepts
In this module, you will become familiar with the course, your instructor, your classmates, and our learning environment. The orientation also helps you obtain the technical skills required for the course.

Meet the Instructors

  • Mike Yao
    Mike Yao
    Associate Professor of Digital Media
    Charles H. Sandage Department of Advertising