À propos de ce cours
4.8
4,921 notes
1,227 avis
Spécialisation

Cours 1 sur 5 dans le

100 % en ligne

100 % en ligne

Commencez dès maintenant et apprenez aux horaires qui vous conviennent.
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Dates limites flexibles

Réinitialisez les dates limites selon votre disponibilité.
Niveau débutant

Niveau débutant

Heures pour terminer

Approx. 14 heures pour terminer

Recommandé : 4 weeks of study, 5-8 hours/week...
Langues disponibles

Anglais

Sous-titres : Anglais

Ce que vous allez apprendre

  • Check

    Implement the fundamentals of color: visual, rhythm, and pattern in design

  • Check

    Learn the techniques of image making and create your own series of images

  • Check

    Typeset text and experiment with letter forms

  • Check

    Use scale, weight, direction, texture, and space in a composition

Compétences que vous acquerrez

CreativityGraphicsDesign TheoryColor Theory
Spécialisation

Cours 1 sur 5 dans le

100 % en ligne

100 % en ligne

Commencez dès maintenant et apprenez aux horaires qui vous conviennent.
Dates limites flexibles

Dates limites flexibles

Réinitialisez les dates limites selon votre disponibilité.
Niveau débutant

Niveau débutant

Heures pour terminer

Approx. 14 heures pour terminer

Recommandé : 4 weeks of study, 5-8 hours/week...
Langues disponibles

Anglais

Sous-titres : Anglais

Programme du cours : ce que vous apprendrez dans ce cours

Semaine
1
Heures pour terminer
6 heures pour terminer

Week 1: Fundamentals of Imagemaking

This week we are going to look at how images function in terms of conveying denotative and connotative messages, I'll show you a range of analog and digital imagemaking techniques and discuss how they work. In the first peer review assignment you'll create your own series of images, experimenting with formal techniques. Later, you'll have the opportunity to rework those images to enhance their ability to communicate an idea through connotation in an optional assignment: give it a try, it'll help you develop your communication skills as well as your formal skills!...
Reading
13 vidéos (Total 57 min), 4 lectures, 2 quiz
Video13 vidéos
Introduction to Imagemaking2 min
Denotative Imagemaking 14 min
Denotative Imagemaking 22 min
Techniques of Imagemaking 12 min
Techniques of Imagemaking 22 min
Techniques of Imagemaking 34 min
Process, Generation, Iteration4 min
Imagemaking Demo 1: Printing with an Object8 min
Imagemaking Demo 2: Duct Tape Prints5 min
Imagemaking Demo 3: Improvised "Light Table"4 min
Connotative Imagemaking 15 min
Connotative Imagemaking 24 min
Reading4 lectures
Why study graphic design?6 min
About this course10 min
About the assignments10 min
Course Tools10 min
Semaine
2
Heures pour terminer
5 heures pour terminer

Week 2: Fundamentals of Typography

This week we are going to look at typographic terminology and the basic rules for creating typography. I'll show you a range of tips and techniques for working with type, in both a functional and expressive manner, and you'll find out about the process involved in making and controlling typography. This week you'll complete a quiz to make sure you understand the language of typography–this is required. I also highly recommend you complete the two optional peer review assignments. In the first assignment you'll create your own typographic monogram, and you'll use that as a central element in designing a typographic business card in the second assignment. Give them a try, they are the place where you can demonstrate and apply your formal skills, and the place where you get to play with type!...
Reading
12 vidéos (Total 53 min), 3 quiz
Video12 vidéos
The Anatomy of Letters2 min
Words and Spacing2 min
Type Size: The Point System3 min
Typesetting Text4 min
Typefaces, Fonts and Type Families4 min
Typeface Categories4 min
Denotation in Type6 min
Connotation in Type9 min
Looking at Letterforms4 min
Experimenting with Letterforms5 min
Typographic Composition4 min
Quiz1 exercice pour s'entraîner
Typography20 min
Semaine
3
Heures pour terminer
5 heures pour terminer

Week 3: Fundamentals of Shape and Color

This week we are going to look at how designers work with shape and color as their fundamental building blocks. You'll learn about visual contrast, color, rhythm and pattern in design. I'll be showing you the process involved in making an abstract design from shapes, and how to use that element to create a repeating pattern design. You'll be completing a quiz (required!) to make sure you understand how visual contrast and color work, and I also highly recommend you complete the two optional peer review assignments. In the first assignment you'll create your own simple and complex design motifs, and you'll use them as the central elements in designing a repeating pattern in the second assignment. The assignments are optional, but they are the place where you get to demonstrate and apply your formal skills, so well worth taking the extra time to complete!...
Reading
10 vidéos (Total 52 min), 3 quiz
Video10 vidéos
Graphic Shapes2 min
Visual Contrast5 min
Marks, Icons, and Symbols3 min
Negative/Positive, Figure/Ground8 min
Working with Color5 min
The Color Wheel4 min
Mixing Color: Paint, Print and Screen6 min
Rhythm and Pattern 14 min
Rhythm and Pattern 28 min
Quiz1 exercice pour s'entraîner
Shape and Color20 min
Semaine
4
Heures pour terminer
8 heures pour terminer

Week 4: Fundamentals of Composition

This week we are going to look at how designers work with visual contrasts, cropping, hierarchy and direction in single images and complex compositions. You'll find out how to control and use scale, weight, direction, texture, and space in a composition, and how to compose work that ranges from the complex to the minimal. In the first peer review assignment you'll create your own abstract compositions that demonstrate your knowledge and control of visual contrast. In the final optional assignment, you can use all your skills from the entire course to create experimental compositions in the form of a poster for a mythical band. This last project is optional, but I strongly suggest you try it out, it'll let you grow and apply your design knowledge and really enjoy and express yourself in your design work! ...
Reading
11 vidéos (Total 70 min), 6 lectures, 3 quiz
Video11 vidéos
Principles of Composition7 min
Visual Contrasts6 min
Single Contrasts2 min
Multiple Contrasts9 min
Type Contrasts4 min
Image Contrasts6 min
Composition in a Single Image5 min
Cropping and Hierarchy9 min
Composition in Context14 min
Conclusion1 min
Reading6 lectures
What's next?5 min
About this section3 min
Choosing a design program6 min
Building your portfolio4 min
Design portfolio tips4 min
Writing your artist statement3 min
4.8
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Meilleurs avis

par CSMay 10th 2018

An ok course for beginners. A bit too basic for someone who has already had experience in design, but is great anyway cause it breaks things back down to the simplest parts to help you remember roots.

par ARApr 18th 2016

very good introductory course. i enjoyed the assignments, they are not overwhelming, easy to start, and the optional ones offer great opportunity to dig little deeper into graphic design fundamentals.

Enseignant

Avatar

Michael Worthington

Faculty, Program in Graphic Design
School of Art

À propos de California Institute of the Arts

CalArts has earned an international reputation as the leading college of the visual and performing arts in the United States. Offering rigorous undergraduate and graduate degree programs through six schools—Art, Critical Studies, Dance, Film/Video, Music, and Theater—CalArts has championed creative excellence, critical reflection, and the development of new forms and expressions. ...

À propos de la Spécialisation Graphic Design

Graphic design is all around us, in a myriad of forms, both on screen and in print, yet it is always made up of images and words to create a communication goal. This four-course sequence exposes students to the fundamental skills required to make sophisticated graphic design: process, historical context, and communication through image-making and typography. The sequence is completed by a capstone project that applies the skills of each course and peer feedback in a finished branding project suitable for a professional portfolio. The goal of this specialization is to equip learners with a set of transferable formal and conceptual tools for “making and communicating” in the field of graphic design. This core skill set will equip learners for formal studies in graphic design, and a starting point for further work in interface design, motion graphics, and editorial design....
Graphic Design

Foire Aux Questions

  • Une fois que vous êtes inscrit(e) pour un Certificat, vous pouvez accéder à toutes les vidéos de cours, et à tous les quiz et exercices de programmation (le cas échéant). Vous pouvez soumettre des devoirs à examiner par vos pairs et en examiner vous-même uniquement après le début de votre session. Si vous préférez explorer le cours sans l'acheter, vous ne serez peut-être pas en mesure d'accéder à certains devoirs.

  • Lorsque vous vous inscrivez au cours, vous bénéficiez d'un accès à tous les cours de la Spécialisation, et vous obtenez un Certificat lorsque vous avez réussi. Votre Certificat électronique est alors ajouté à votre page Accomplissements. À partir de cette page, vous pouvez imprimer votre Certificat ou l'ajouter à votre profil LinkedIn. Si vous souhaitez seulement lire et visualiser le contenu du cours, vous pouvez accéder gratuitement au cours en tant qu'auditeur libre.

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