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Avis et commentaires pour d'étudiants pour Food & Beverage Management par Université Bocconi

1,309 évaluations
342 avis

À propos du cours

Managing a company in the food and beverage industry is a fascinating task. Food and beverage products are so deeply rooted in the culture of most countries that making and selling them is not only a matter of making and selling good and tasty products, but products that nurture people's body, soul, and heart. Given this, it's not difficult to see that the task quickly becomes complex. The objective of this course is twofold: first, we will focus on contemporary challenges that managers and entrepreneurs in food and beverage businesses should be able to face; and second, we will provide models and tools to design and implement appropriate courses of action to satisfy customers and build an advantage over the competition. This course is made up of four modules and an introduction, each exploring one dilemma that food and beverage companies face. You will be presented with a set of video lectures and guest speakers. These lectures combine an accessible introduction to specific topics integrated with interviews of managers and experts that will give precious insights and examples to the participants. To enhance your learning experience with us, we will make a Documentary on the Excellences of the Modena District available for you, which is in a format that we have developed specifically for this course in order to give you the chance to experience first-hand the territory as our on-campus students usually do. Each module is paired with an evaluated quiz and weekly discussion forums to reflect on the variety of the F&B world, its complexity, and the power of the network that we will build together during the course. Successful completion of the quizzes is required for a course certificate as explained in the Grading Policy. Below the guest speakers of the course: Masterchef Italia Sky – Nils Hartmann, Head of Movie Channels at Sky Italia – Eataly - Paolo Bongiovanni, Marketing Director Italy – Berlucchi – Paolo Ziliani, Owner – Joia Restaurant – Alta Cucina Naturale – Pietro Leemann, Owner and Chef – Branca – Nicolò Branca, Owner – Barilla – Giuseppe Morici, President Region Europe – Proyecto Expo 2015 Chile – Guillermo Ariztia, Chile Pavillon Director – Winery Il Cavallante, Milano – Sergio Morpurgo, Owner Heineken – Floris Cobelens, Marketing Director – TRDN – Martin Oetting, Managing Director – GROM – Federico Grom, Owner and Founder – Tetra Pak – Matthew Hatton, Director Competitor Intelligence – BioHombre – Matteo Panini, CEO – Acetaia Maletti – Carmen & Claudio Maletti Cantine Riunite & CIV – Vanni Lusetti, CEO; Francesca Benini, Sales & Marketing Manager; Elena Lottici, Export Manager; Mario Vandi, Brand Manager – GlemGas – Marco Guerzoni, Program Product Manager – Bibendum Catering – LaFranceschetta58 – Sabrina Lazzereschi & Marta Pulini, Owners and Founders – , DISCLAIMER - Since most of the videos are conducted with those whose native language is not English, we have decided to sometimes preserve their more emphatic speech to keep a tighter match between the audio and the subtitles....

Meilleurs avis


Jun 28, 2016

Excellent course, a very good instructor using good examples and clear explanations. I also enjoyed the interviews, the quality of the production used to develop the videos and the great locations.


Jan 31, 2017

This course is definitely an informative food and beverage management course, and helped me learn a lot about restaurant management ideals and brand name management. Thank you Bocconi University!

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101 - 125 sur 335 Avis pour Food & Beverage Management

par Joan B

Oct 13, 2016

Very solid training focusing on several key points and giving a full understanding of food and beverage ecosystem and the way the market is structured.

par Nikita M

Feb 21, 2016

Really well-strured and very informative course. I enjoyed my reading and listening hours, and am very glad to have completed this course. Thank you!

par Patrick K

Jun 03, 2018

Great content and overall production. Can't get any more genuine than Italy to understand and explore the dynamics of the Food & Beverage industry.

par Anabel

Sep 16, 2017

Amazing!, I enjoy it so much!, your perspective of F&B will change when you will see all important topics that are involved just in one product.

par Jessica F S

Oct 31, 2016

Un gran curso que te ayuda a diferenciar las estrategias del mercado de los alimentos y cómo hacer para crecer y desarrollar un nuevo producto.

par FELIPE B j j

Nov 24, 2017

hola buenas noches es por primera vez que tomo un curso en linea y me parece muy agradable adecuada para muchos que queremos certificarnos

par Thomas N

Dec 31, 2015

Excellent course, Professor Gabriele Troilo is obviously very passionate about food and the subject matter. I thoroughly enjoyed this course.

par Diego R G

Jun 17, 2019

Súper bueno porque te dan bastante material, las diapositivas no son pocas y los videos son suficiente para cada tema, si vale lo que pagas.

par Anna M T

Apr 26, 2019

Very interesting and helpful. Listening to a video and watching the PPT can help. Refernceses and Sources very relevant and interesting!

par sara s

Oct 07, 2018

One of the best courses I have ever passed in Coursera, which helped and encouraged me to continue my studying in Marketing from now on.

par Lynn C

Feb 23, 2018

Loved the materials the professor had prepared for the course. I hope to take more classes related to the food & beverage industry.

par Saeed S

Nov 03, 2019

simple language

fundamental issues

useful content

very exciting and understandable interviews

in conclusion: comprehensive & worthful!

par Vishak

Sep 17, 2017

Good quality slide content, Clear explanation of concepts in the videos gave me exactly the value I was looking for in this course

par Ignazio

Jul 12, 2019

An excellent approach. I really appreciated it while already being an insider of Food Market and definitely a marketing person.

par pratiksha

Sep 25, 2015

The course is beautifully designed and is helpful for learning managerial aspects of the food and beverage company. Thank you!

par Magy S

Aug 12, 2019

I loved the course, I was able to learn a lot, now I can see brands differently and I am a new type of consumer now. Thanks!

par Oana M

Jan 22, 2018

Exceptional course that made me understand the food business, even though I had never studied economics or management before!

par Eneshal M

Jan 24, 2016

Great course instruction, easy access and I can actually create notes while in class instruction, I can develope my test plan

par Emmanuelle C

Jun 20, 2019

Very interesting course. Clear structure and high-quality content. Interviews and case studies are relevant and enriching.

par Cristina

Mar 24, 2016

Efficace, comunicativo ed essenziale ma con una serie di ottimi spunti di approfondimento ed accrescimento professionale.

par Ignacio A A A

Jun 24, 2019

I have learned a lot and I have started to look at managment and marketing in a different way.

I'm full of new ideas :D


Mar 25, 2018

It was a good course. I am feeling motivated to start my own small food business as I am also a food science graduate.

par Regina E

Nov 07, 2015

Great course I really enjoy it. I saw a lot of new ad campains and the new develops and strategies of some companies.

par USA P

Dec 04, 2017

It should full course learning. All the topics are very interesting for me who working in the hotel and hospitality.

par priyanka

Dec 31, 2019

this course is very helpful for me to understand food and beverage industry before entering in it as a researcher.