SF
31 juil. 2022
It's not easy, but it shouldn't be. If you go in with the intent to learn with interest in the subject. You will learn a lot. More than I thought I would. I'm a little sad that it is coming to an end.
SL
27 juil. 2020
Any people who want to become an entreprenuer should definitely do this course. The lectures was explained in a detailed manner and the powerpoint slides are also quite precise and easily understood.
par Sara Z
•12 sept. 2020
The content of the course is great, and very well explained.
Unfortunately, many of the advertisement campaign's links don't work anymore, and you have to search for the materials on the web.
par filipa s B d
•30 mai 2020
I learnt so much regarding brand positioning and value propositions. As an events manager i am glad i came across this course. I will definitely adopt and apply a lot of what i have learnt.
par Alessandro B
•20 déc. 2022
From how much I enjoyed the course, I would have liked to have seen the topics covered in more depth. Very professional and detailed with a lot interview with international food manager.
par Christiana T
•22 janv. 2021
Instructor, content and everything was top notch!
However, the majority of the course was marketing/business theory. I would prefer more practical content on the industry per se.
par Julius Y
•5 juil. 2020
Useful lessons and clear explanation. This course really offered a clear insight into the management of food and beverage industry. Complimenti alla Bocconi e Prof. Troilo!
par daniele m
•27 janv. 2021
Very helpful course, the only weak point are the youtube links, most of them have been removed from youtube.
My advise is to update the links or change the examples.
par Megha B
•23 juil. 2020
Every title could use an actual explanation. Like which companies use which kind of touchpoints, type of segmentation, place branding, distribution network...etc
par Daniela C
•12 oct. 2022
Very good course however there were a lot of technical issues both with pinterest, the course itself, and sadly the youtube videos were set to private.
par Francesca F
•8 mai 2020
Some example can result old (now we are in 2020 and the course was recorded in 2016), but the content are really interesting and focus on this industry.
par Caroline A F
•28 févr. 2022
Muchos de los Links estan desactualizados. Es un curso mas dirigido a la industria ne general de AYB como produccion mas que establecimientos de comida
par Elena T
•24 août 2020
I am a former Bocconi student and I liked this course.
However, I recommending a stronger focus on Management, as 90% of the course is about Marketing.
par Theertha J
•31 mai 2020
This course was very helpful to attain more knowledge about the topic and the lectures were actually understandable and the topics were easy to grasp.
par Abhishek J
•16 janv. 2021
The course was informative, well delivered and enjoyable at the same time! Must one for people aspiring for a career in food and beverage management
par Luca a
•2 juin 2020
Very good course, as per an F&B Management course, I'd like was to be more focused on budget and costs as per labors and food and beverage costs
par Nithiya G
•9 juil. 2020
Great Insight and very helpful to understand the relationship between major brands and small scale brands. Also helps to launch new business.
par Pedro P
•22 juin 2020
Adorei o curso e aprendi muito, no entanto é pena a quantidade de conteúdos acessórios que já não estão disponíveis online, situação a rever.
par Ankur D
•13 juin 2020
More case studies, but overall a very satisfactory course. looking forward to version 2. Looking forward to interacting with Prof. Gabrielle.
par Evangeline S J
•20 mai 2020
I learnt a lot about marketing strategy and the challenges faced by the beverage industry. I am happy , I opted for this course .Thank you!
par Meharpreet K
•21 déc. 2020
its very good and informative course but too much information about wine and beer.The examples are usually wine based which should change
par Bahar A
•1 nov. 2022
Some links were not working anymore. It felt like taking an outdated course. It would be perfect if those links were fixed.
Thank you.
par Monica G
•26 mai 2020
The course is very interesting. It is focused on marketing and it is very curious to know in all the variants in which it is divided.
par Elisa P
•21 juil. 2022
the course has been very useful, interestin and well structures. I would have appreciated to have some extra info about my questions
par Sayyed J
•23 sept. 2020
I am very thankful for achieving my best skills and knowledge through this syllabus & learns new skills .
Best Regards ,
Sayyed Junaid
par Loh K J
•25 janv. 2021
Easy to follow and touched all the key concepts. Very refreshing and relevant - applicable to other sectors as well not F&B sector