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Avis et commentaires pour d'étudiants pour Food & Beverage Management par Université Bocconi

3,709 évaluations
1,035 avis

À propos du cours

Managing a company in the food and beverage industry is a fascinating task. Food and beverage products are so deeply rooted in the culture of most countries that making and selling them is not only a matter of making and selling good and tasty products, but products that nurture people's body, soul, and heart. Given this, it's not difficult to see that the task quickly becomes complex. The objective of this course is twofold: first, we will focus on contemporary challenges that managers and entrepreneurs in food and beverage businesses should be able to face; and second, we will provide models and tools to design and implement appropriate courses of action to satisfy customers and build an advantage over the competition. This course is made up of four modules and an introduction, each exploring one dilemma that food and beverage companies face. You will be presented with a set of video lectures and guest speakers. These lectures combine an accessible introduction to specific topics integrated with interviews of managers and experts that will give precious insights and examples to the participants. To enhance your learning experience with us, we will make a Documentary on the Excellences of the Modena District available for you, which is in a format that we have developed specifically for this course in order to give you the chance to experience first-hand the territory as our on-campus students usually do. Each module is paired with an evaluated quiz and weekly discussion forums to reflect on the variety of the F&B world, its complexity, and the power of the network that we will build together during the course. Successful completion of the quizzes is required for a course certificate as explained in the Grading Policy. Below the guest speakers of the course: Masterchef Italia Sky – Nils Hartmann, Head of Movie Channels at Sky Italia – Eataly - Paolo Bongiovanni, Marketing Director Italy – Berlucchi – Paolo Ziliani, Owner – Joia Restaurant – Alta Cucina Naturale – Pietro Leemann, Owner and Chef – Branca – Nicolò Branca, Owner – Barilla – Giuseppe Morici, President Region Europe – Proyecto Expo 2015 Chile – Guillermo Ariztia, Chile Pavillon Director – Winery Il Cavallante, Milano – Sergio Morpurgo, Owner Heineken – Floris Cobelens, Marketing Director – TRDN – Martin Oetting, Managing Director – GROM – Federico Grom, Owner and Founder – Tetra Pak – Matthew Hatton, Director Competitor Intelligence – BioHombre – Matteo Panini, CEO – Acetaia Maletti – Carmen & Claudio Maletti Cantine Riunite & CIV – Vanni Lusetti, CEO; Francesca Benini, Sales & Marketing Manager; Elena Lottici, Export Manager; Mario Vandi, Brand Manager – GlemGas – Marco Guerzoni, Program Product Manager – Bibendum Catering – LaFranceschetta58 – Sabrina Lazzereschi & Marta Pulini, Owners and Founders – , DISCLAIMER - Since most of the videos are conducted with those whose native language is not English, we have decided to sometimes preserve their more emphatic speech to keep a tighter match between the audio and the subtitles....

Meilleurs avis


12 sept. 2020

Very interesting introductory course to food & beverage management. Clear setup and interesting topics. ALso, the interviews with guest speakers are very interesting and relate to the topics covered.


27 juil. 2020

Any people who want to become an entreprenuer should definitely do this course. The lectures was explained in a detailed manner and the powerpoint slides are also quite precise and easily understood.

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601 - 625 sur 1,033 Avis pour Food & Beverage Management


3 juin 2020

Professor is engaging, gives great examples. Loved this course, it served as a good refresher

par Alessandro L P

12 mai 2020

Professor is amazing: passionated, clear, deep in bringing you in such a fragmented business.

par Gabriele T

30 avr. 2020

easy to follow and understand, complete and clear

Each definition is complete and well defined

par Payam T

19 oct. 2021

Amazing course for food scientists who wants to make a considerable change in their carrier.

par Ioannis G

30 nov. 2020

Fantastic course , realised what i was doing the last 30 years in the field in just 1 week!!

par shreyas d k

7 sept. 2020

this course was very helpful and it has opened my mind more about food and beverage industry

par Akshin B

30 mars 2022

Great Course!

Im 14 years in F&B and still learnet a lot of great knowledge in this course!

par Avelino R

12 sept. 2021

Excellent, very well developed with points that were clearly explained by the proffesor!!!

par Martin E V S V

18 juin 2020

El profesor fue muy claro y ejemplificó todo perfectamente. Un curso muy bien elaborado.

par Facundo M R

30 mars 2021

Great experience. So much interesting things I’ve learned. Very happy! Thank you Bocconi

par gabriela j a f

24 avr. 2020

It is a very complete course, I really feel happy that I took it. I highly recommend it!

par Ankit C

15 juin 2021

I found full learning about F&B through this course. Amazing and great. Been Certified.

par Tobias S

23 févr. 2021

Great review of marketing strategies with a lot of examples and interesting interviews!

par Tania K

30 déc. 2021

Es un curso muy interesante y la información de mucha ayuda para entender la industria

par Ajithkumar

10 juin 2020

Great Course! Loved the Way the Professor carried, useful for every Marketing Aspirers

par jayanth s k

4 juin 2020

I like this course thank you for giving me certificate in food and beverage management

par Kevin N

22 avr. 2022

love all the details and the professor. Easy to understand for a basic F&B management

par Bahtiyar B

28 mars 2021


par saurav

15 mai 2020

Amazing course to learn basics of F&B world on strategies and management.thank you .

par marcos p b

1 août 2020

lot of new information and knowledge that generate good insights. Thank You so much

par Annesha g

19 sept. 2020

It's so much interesting course. I love this one.. I learn many things from there.

par Jonathan R H L

13 août 2020

Very Helpful. The course help you to understand about food and beverage marketing.

par Hichem A

31 juil. 2021

Great course ! instructive ,rich and very interesting ! I highly recommend it !

par Nazilea I

14 févr. 2021

Excellent course for those who want to start business in F&B industry.Thank you!

par Vincenzo D

12 mai 2020

Really interesting course with the right combination between theory and practice!