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Avis et commentaires pour d'étudiants pour Doing Business in Europe par ESCP Business School

109 évaluations

À propos du cours

Welcome to the MOOC “Doing Business in Europe”! Europe is a major world trade partner as well as a place where to acquire significant business experience. This is the reason why this MOOC has been designed with the view to explaining and guiding you in doing business in Europe. Do you really know Europe? How should you consider and approach the European continent? What business lessons can be drawn in a European perspective? With a dozen contributions from academics in the various domains of management (marketing, supply chain, finance, human resources management or strategy) and as many testimonials from business leaders operating in Europe, this course will help you enrich your knowledge and business competences within the European context. The MOOC is divided into 5 topics corresponding to 5 major issues when doing business in Europe: 1. Approaching the European market(s) 2. Innovating in Europe 3. Investing in Europe 4. Building the value chain 5. Integrating the diversity There are no prerequisite for this course. At the end of the coursework, participants will be able to understand how to design a European-scale development strategy. Please enroll and thank you in advance for choosing this course!...

Meilleurs avis


23 févr. 2020

I really enjoyed the course, really good insights aboout the european markets even for someone who was already working in a european company (italian) for 5 years.


26 sept. 2021

great course for a newbie who wants to start a journey doing business in Europe

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1 - 25 sur 25 Avis pour Doing Business in Europe

par Aline E D d A

24 févr. 2020

I really enjoyed the course, really good insights aboout the european markets even for someone who was already working in a european company (italian) for 5 years.

par PyayOo M

19 mars 2022

Mingalarpar. I am P.O.May from Myanmar. To be international business consultant, I am eager to learn international business strategy. This course, "Doing business in EU", provides me insightful experiences and ideas to achieve my dream. Each unit consists a clear and singnificant information for me, a business lady from Myanmar, who have only work experiences with Asian culture and countries. I am thakful each and every teacher for making me confident with your thoughful sharing.

par Veruska C

2 déc. 2020

Excellent course, It helped me to understand European market. Their cultural differences between every country and the behavior in the negotiation with a Europen partner. I woud like to do another course like this adapted the new economic context after COVID-19.

par Cesare A B N

23 juin 2022

This course is a high comprehesive resume for those wnats to start thinking about doing in business in Europe. Congratulations for all the team!

par José D

4 janv. 2022

Teachers and successful students explain and share experience in a well structured and guided MOOC. Be ready to take notes and memorise facts :)

par Moh. A S

27 sept. 2021

great course for a newbie who wants to start a journey doing business in Europe

par Bia C

17 juin 2019

Very good course to learning about the European market features.

par Mae S

20 oct. 2021

I look forward to using what I have learned.

par anoop j

26 déc. 2019

Very informative

par Sarah

11 mai 2020

Great Course!

par SAN D

10 oct. 2021


par MD. R A

11 déc. 2019


par Ricardo A V

17 mai 2018

A comprehensive review on trading and ventures in the EEA. A dummy's guide to understand market attack, market penetration and the gadgets you should resort.

par Dmitri P

23 mars 2019

Great intro to a wide spectrum of open possibilities in Europe for doing business. Gets you a feel of being engaged in EU's activities

par Jack

18 mars 2021

Different lecturers from different background really widened my horizon. Thanks a lot.

par Matthieu L

13 janv. 2022

W​as made in 2018 and maybe needs to be refreshed

par Pedro B A

25 juin 2018

Nice introduction to doing business in Europe

par Leray P

6 juin 2019

Aussi bien qu'une trottinette lime.

par Thaer D

9 juil. 2020

good info.

par Nubia E

2 août 2020

It's a good introductory course, however information shared is very brief, therefore I had to consult in the web to reinforce the knowledge. I think more reading can be added or link to recent articles in the web to complete the understanding of the market. For non European people its interesting to get more info about cultural conducts accepted or not in order to know how to approach the market and people, (just like shared in the last week "Negotiating with European partners") Thanks NE.

par Raymond A L

10 juin 2019

I am a lecturer of international business. To a person like me, much of this stuff I already know. The course would be more informative for an average course-taker.

par Elizabeth N C

8 janv. 2021

more clarity in the explanations in the negotiation process and would have added a practical case resembling a real case

par Shane M

2 nov. 2020

I think the course would have benefited greatly from a deeper look at some of the real challenges of doing business in Europe. There could be a section devoted to the risks and opportunities.

par sourav g

11 juil. 2020

It wasn't upto the mark. Should have included case studies for in-depth understanding.