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Avis et commentaires pour d'étudiants pour Digital Marketing Analytics in Practice par Université de l'Illinois à Urbana-Champaign

4.5
étoiles
3,020 évaluations
653 avis

À propos du cours

Successfully marketing brands today requires a well-balanced blend of art and science. This course introduces students to the science of web analytics while casting a keen eye toward the artful use of numbers found in the digital space. The goal is to provide the foundation needed to apply data analytics to real-world challenges marketers confront daily. Students will learn to identify the web analytic tool right for their specific needs; understand valid and reliable ways to collect, analyze, and visualize data from the web; and utilize data in decision making for agencies, organizations or clients. Digital Analytics for Marketing Professionals: Marketing Analytics in Practice is the second in a two-part series of complementary courses and focuses on the skills and practical abilities analysts need to be successful in today's digital business world. This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and onlinemba.illinois.edu....

Meilleurs avis

TC
31 août 2020

thoroughly enjoyed the course. A big thanks to Instructor Kevin hartman for this perfectly organized course. Materials were on point and easy to understand. Got entirely new observations on analytics.

JJ
7 août 2020

Thoroughly enjoyable "journey" for this course. The syllabus was great, very well structured, thus easy to follow. Each module, including honors, can easily be completed in a day if you have the time.

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151 - 175 sur 638 Avis pour Digital Marketing Analytics in Practice

par Hollie D

18 mai 2020

Really interesting course, learnt a lot about what I'm actually interested in and it's taught really well

par Akshay

22 oct. 2017

Gives you a really good basic understanding of the depth of analytics required to succeed in this domain.

par pamela v

26 oct. 2017

Loved this class, the information is useful and easy to work with! Great teacher, thanks a lot Coursera!

par Saubhagya C

5 avr. 2020

Not just great content and teaching, but fantastic resources that I'll be using for years. Thank you!

par Aishwarya K

21 janv. 2020

I really enjoyed this course.

it changed my perception of analyzing data and gave a way of thinking.

par Latoya D G

2 mai 2020

I love these courses!!! I feel proud to continue to acquire news skill to improve my life over all!!

par Karen F L

7 juil. 2018

One of the best courses that I have taken. Invaluable to any marketer!! Kevin Hartman is incredible.

par Abhishek G

21 oct. 2016

Wonderful course and I would recommend everyone to do it who wants insights about digital marketing

par Mahesh D

20 avr. 2020

The course was good to start with the journey in digital analytics. thanks, coursera and Illinois

par Richa P

31 janv. 2017

Superb!!! very useful information i have got after completion of this course. Highly recommended.

par Ghayas A

26 janv. 2020

Very informative and knowledge about the technical terms in the modern Marketing world practices

par Jesica S

30 nov. 2020

Muy útil, interesante y me ayudó a tener nuevas herramientas para desarrollar en mi profesión.

par Valeriia S

14 avr. 2020

This class requires a lot of reading but for sure gives a good basic knowledge of the subject.

par Taferant K

10 nov. 2015

It was very interesting to understand more the analytic and now this part of my business.

par Nadia P

24 oct. 2020

Thank you so much to Kevin Hartman and the Coursera Team. Digital Marketing demystified!

par Golam M M A

22 juin 2020

Great course! I find the course material very helpful to explore data analytics better.

par Joe F

9 juil. 2018

This was an extremely interesting class and Professor Hartman was absolutely fantastic!

par Amilcar J L R

25 juin 2020

Excellent introduction to data analysis and very good references and support readings.

par Salma A E F F

21 mai 2019

its really interesting to get involved in this course. its very useful to me.

Thank you

par Gustavo A P

16 nov. 2020

Great insights of Marketing Analytics and its practical application and implications!

par Mauricio P

25 mai 2017

Great content material. Presenter was very engaging and visual aids were on the spot.

par Halide V M

13 mars 2021

It was so great to take this course! I have learned a lot about marketing analytics!

par MD. T R

30 juin 2020

Fantastic course, great distribution of content, and an amazing teacher. Thank you.

par Roshen S

28 avr. 2016

Great content and well presented by the lecturer connecting to the previous module.

par Rumanti D P

22 nov. 2020

very well delivered, course materials and topics are updated, i am very satisfied!