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Avis et commentaires pour d'étudiants pour Digital Marketing Analytics in Practice par Université de l'Illinois à Urbana-Champaign

3,196 évaluations
699 avis

À propos du cours

Successfully marketing brands today requires a well-balanced blend of art and science. This course introduces students to the science of web analytics while casting a keen eye toward the artful use of numbers found in the digital space. The goal is to provide the foundation needed to apply data analytics to real-world challenges marketers confront daily. Digital Analytics for Marketing Professionals: Marketing Analytics in Practice is the second in a two-part series of complementary courses and focuses on the skills and practical abilities analysts need to be successful in today's digital business world. You will be able to: - Identify the web analytic tool right for your specific needs - Understand valid and reliable ways to collect, analyze, and visualize data from the web - Utilize data in decision making for agencies, organizations, or clients This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at

Meilleurs avis


31 août 2020

thoroughly enjoyed the course. A big thanks to Instructor Kevin hartman for this perfectly organized course. Materials were on point and easy to understand. Got entirely new observations on analytics.


7 août 2020

Thoroughly enjoyable "journey" for this course. The syllabus was great, very well structured, thus easy to follow. Each module, including honors, can easily be completed in a day if you have the time.

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276 - 300 sur 687 Avis pour Digital Marketing Analytics in Practice

par Deleted A

27 déc. 2015

so far one of the best courses at the moment!

par Sebastian N

30 août 2015

I appreciate the practicality of this course/

par James D

20 févr. 2021

Very good material & instructor. Recommended

par Paihar S D

4 août 2020

Thank you So much for your valuable guidance

par Warawut C

5 avr. 2022

Thank you for The Digital Marketing course.

par Surush U

11 mai 2020

A brilliant course with brilliant professor

par Suku M

7 juin 2018

well structured and nicely laid out course

par Roberto A

29 août 2015

Best course series I've taken on Coursera!

par Ndayisenga J I

30 sept. 2020

could you give me the certificate please


9 sept. 2019

Very very nice course with good modules

par Alfredo A

25 mai 2019

Excellent course on Marketing Analytics

par Nabilla M

16 avr. 2018

I learned, a lot! Having so much fun :)

par Dunja S

28 mai 2018

It is a very good introduction course.

par Vicha R B

16 mai 2018

This is so much fun course I ever had.

par Anthony A D

24 déc. 2017

Great course! Beneficial in many ways.

par Ahmed S

9 sept. 2016

Great Course , thank you Kevin Hartman

par Iryna

15 avr. 2016

Good theoretical and practial lessons.

par Maxie R V F R

2 oct. 2020

Good exposure to Digital Marketing !

par Edson d O

3 mai 2018

Good Course! Great Specialization!!!

par Mai L

4 déc. 2017

Very interesting and helpful course!

par Marcio

23 juin 2017

Amazing course with a great content.

par Siddharth

9 juil. 2020

Not an easy course to learn,but fun

par ADIL A

11 mai 2020

Very great addition in my knowledge

par Hassan S

31 janv. 2018

Great course. Strongly recommended.

par Jaime O Z

21 mai 2018

Great course. Totally recommended.