Mar 01, 2016
I really enjoyed this course. I liked the professor's teaching style as well as the materials the course provided. All the knowledge I've got from the course helps me when I do research online.
Apr 13, 2018
Very well delivered content - having the slides to review ahead of the videos was very beneficial and I found the readings were very to the point in support of the content being delivered.
par Hesham S•
Sep 10, 2019
A great course that dives deep into data analytics and data visualization
I have started applying the principles when creating website performance report and could create more insightful and easy to understand report for my company which can help them make decisions
par Tumelo M•
Sep 11, 2019
This course gave me a clear practical understanding of Analytics. Love it!
par Fereydoon G•
Feb 20, 2019
As it has said in the course, there is not any technical stuff here.
I personally enjoyed it because of the new material I learned about marketing, analytics and research.
Take the other analytics course for better insight.
par CHEN L•
Mar 04, 2019
Good class, which helps to build up fundamental skillsets of digital analytics from marketing perspective!
par PETE C•
Mar 13, 2019
Very informative. really liked the professors pace and the way the break down of the different MAP process.
par Ana S•
Mar 15, 2019
The only issue I have with this course, is that I consider it should be updated with more recent examples, readings, and such.
Dec 08, 2018
Nice course! Easy to follow. I'm looking forward to some more in-depth course!
par Beth H•
Aug 25, 2018
Good course - would have been good to have some exercises where an actual analysis was completed using the principles learned.
par Maria P U C•
Oct 20, 2018
Some videos need subtitles :)
par Harolyn A•
Oct 10, 2018
I was interested on Analytics, but not that much because I have my tendency to be atracted to creativity, and I used to think that were two different worlds. Thanks to this course now I enjoy even planning a research, but obiously more creating the report.
The professor is clear, and the lectures and offered reading are pretty usefull, it does not matter what you work.
You will enjoy it and can take a lot of advantage, specially improving your reports.
May 06, 2016
I love it!
par Maria A L•
Feb 15, 2018
For me it was amazing to learn about Visualization. I had never thought of how important is to find the appropriate charts to represent insights that talk by themselves
Sep 14, 2015
par Himanshu D•
Sep 22, 2016
Great Module. Enjoyed thoroughly.
par Serban S•
Mar 14, 2016
Good course overall. I gave it only four stars because I expected it to be more practical and more hands-on analysis to do for assignments, instead of just discussing things.
par Nacer F S•
Aug 13, 2017
Its a great course well explained, thank you
par Yash D•
Oct 16, 2015
Since this course is about practice, more impetus should be given on practising the concepts. The concepts should have been taught in 'Marketing Analytics in Theory' course.
par Christina C•
Sep 27, 2016
Great course with useful tips and organized materials. However, some of the materials (recommended tools, hyperlinks, etc) are outdated so it would be great if they can refresh them. Also, the in-course quizzes are too easy to the point it seemed quite stupid - please include more meaningful questions in the in-video quizzes.
par Gilles M•
Feb 29, 2016
Great course. One drawback: exercises are not oriented towards actions
par Reber E J•
Feb 18, 2018
Gave a useful insight in digital analytics. However, it is mainly an overview and will require more individual work or other courses to turn this course into a valuable one - in particular is digital analytics is the are you want to focus on.
par Seif E T A•
Jan 25, 2018
A Great Course, Learned A lot
par Nelson D C G•
Feb 09, 2016
To put more context here, I think you can expand a little more what are you teaching; especially in the data analysis part.
par nasreddine H•
Sep 15, 2015
Good intro to implement marketing analytics principal, especially lecture 5 onward.
par Suresh B•
Feb 18, 2017
It was good
par Eugenia D•
Jan 05, 2016
It is quite basic but gives a nice overview of the subject.