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Avis et commentaires pour d'étudiants pour Digital Marketing Analytics in Practice par Université de l'Illinois à Urbana-Champaign

3,129 évaluations
677 avis

À propos du cours

Successfully marketing brands today requires a well-balanced blend of art and science. This course introduces students to the science of web analytics while casting a keen eye toward the artful use of numbers found in the digital space. The goal is to provide the foundation needed to apply data analytics to real-world challenges marketers confront daily. Digital Analytics for Marketing Professionals: Marketing Analytics in Practice is the second in a two-part series of complementary courses and focuses on the skills and practical abilities analysts need to be successful in today's digital business world. You will be able to: - Identify the web analytic tool right for your specific needs - Understand valid and reliable ways to collect, analyze, and visualize data from the web - Utilize data in decision making for agencies, organizations, or clients This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at

Meilleurs avis

31 août 2020

thoroughly enjoyed the course. A big thanks to Instructor Kevin hartman for this perfectly organized course. Materials were on point and easy to understand. Got entirely new observations on analytics.

7 août 2020

Thoroughly enjoyable "journey" for this course. The syllabus was great, very well structured, thus easy to follow. Each module, including honors, can easily be completed in a day if you have the time.

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251 - 275 sur 664 Avis pour Digital Marketing Analytics in Practice

par Jose A N

7 août 2017

All the tools to lead your Marketing Plan at work.

par Claudio L

19 août 2017

Excellent course and professor, Thanks K Hartmann

par Andrey S

4 mars 2016

Was an improvement on the previous Theory course.

par Gustavo L

10 avr. 2020

one of the top 3 courses in this specialization!

par Wendy J

25 août 2019

Excellent course! Very detailed and informative!

par Maru G

25 févr. 2018

I am enjoying every aspect of the course. Thanks

par Jose S

19 juil. 2016

Nice teacher, all understood perfectly. Thanks!

par Cathy C d D C

24 août 2015

Excellent material and work from the instructor

par Mehak C

30 juil. 2017

prof Hartman is great. Loved learning from him

par Mary M

24 août 2015

I love the way the professor takes his courses

par Gokul R

11 oct. 2020

the course is really useful for the beginners


22 juil. 2020

Got really good insights about data analysis.

par Gregory O

31 mai 2020

Well put together course content and training

par rohan p

10 oct. 2019

Excellent course with great in-depth insights

par Muhammad I

24 sept. 2019

An excellent course. Must for every marketer.

par Diego S

12 juin 2017

Excelent course, very good insights and tips!

par Deleted A

27 déc. 2015

so far one of the best courses at the moment!

par Sebastian N

30 août 2015

I appreciate the practicality of this course/

par James D

20 févr. 2021

Very good material & instructor. Recommended

par Paihar S D

4 août 2020

Thank you So much for your valuable guidance

par Surush U

11 mai 2020

A brilliant course with brilliant professor

par Suku M

7 juin 2018

well structured and nicely laid out course

par Roberto A

29 août 2015

Best course series I've taken on Coursera!

par Ndayisenga J I

30 sept. 2020

could you give me the certificate please


9 sept. 2019

Very very nice course with good modules