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Avis et commentaires pour d'étudiants pour Digital Marketing Analytics in Practice par Université de l'Illinois à Urbana-Champaign

4.5
étoiles
2,896 évaluations
623 avis

À propos du cours

Successfully marketing brands today requires a well-balanced blend of art and science. This course introduces students to the science of web analytics while casting a keen eye toward the artful use of numbers found in the digital space. The goal is to provide the foundation needed to apply data analytics to real-world challenges marketers confront daily. Students will learn to identify the web analytic tool right for their specific needs; understand valid and reliable ways to collect, analyze, and visualize data from the web; and utilize data in decision making for agencies, organizations or clients. Digital Analytics for Marketing Professionals: Marketing Analytics in Practice is the second in a two-part series of complementary courses and focuses on the skills and practical abilities analysts need to be successful in today's digital business world. This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and onlinemba.illinois.edu....

Meilleurs avis

TC
31 août 2020

thoroughly enjoyed the course. A big thanks to Instructor Kevin hartman for this perfectly organized course. Materials were on point and easy to understand. Got entirely new observations on analytics.

JJ
7 août 2020

Thoroughly enjoyable "journey" for this course. The syllabus was great, very well structured, thus easy to follow. Each module, including honors, can easily be completed in a day if you have the time.

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176 - 200 sur 609 Avis pour Digital Marketing Analytics in Practice

par Amanda F L

29 mai 2019

Great course, helped me a lot on my daily work! Congrats and thank you!

par Jaime R

27 nov. 2015

Awesome very concrete course on the practicalities of digital marketing

par hailing x

24 juil. 2017

Good class to systematically review the marketing analytics processes.

par January C

24 mai 2017

I HAVE LEARNED SO MUCH. Nothing beats Coursera for online learning. :)

par Vidhya R

30 mars 2017

Loved the structure of the course. It was a great learning experience!

par Olayinka O A

26 juin 2020

Loved Prof Kevin's teaching approach, very relatable and interactive.

par FREDRICK A A O

3 juil. 2018

The course gave out a clear practical approach to marketing analytics

par Kumar V

25 mai 2018

It will help you to understand the very basis of Marketing Aanlytics.

par Vibol M

17 déc. 2017

Help me a lot in tool development for real practice in data analysis

par Juliana P

14 août 2017

Excellent course, really useful and interesting supporting material.

par Sylvia N

25 avr. 2016

Great course, and the instructor makes the class easy to comprehend.

par Kim P U

24 sept. 2020

Clear topics and explanations. Well-prepared slides and transcripts

par Ethan S C

18 juil. 2018

Excellent view of the applications for Digital Marketing Analytics.

par Michiel D H

17 juil. 2016

Very insightful, a great combo of theory and practical information.

par ABHIJEET R

25 juin 2020

very nice course to understand the Digital Marketing & its basics.

par Gulnaz B

30 déc. 2019

Love it! All materials are easy to catch and practice right there.

par Rushabh D

6 avr. 2020

Really good course with a lot of relevant and useful information.

par Israa M R

19 août 2018

i have huge knowledge from this course i will use it in my career

par Jay R

17 juil. 2017

It's a very well structured course. I really enjoyed the journey!

par Alexandre R

30 juin 2019

Excelente curso. Realmente as aulas ensinam a prática. Parabéns

par Karolina K

11 juil. 2017

This course was indeed very good - informative and challenging.

par avishek m

14 janv. 2016

Very useful and lucidly taught by a very learned person. Thanks

par Cesar S

27 juil. 2020

Excellent tools to analyze data. But the course is too short.

par Shalabh D

17 mai 2020

Very relevant for Marketers across B2B and B2C organizations.

par mubasher a

9 oct. 2020

This is what everyone needs to take before starting analysis