À propos de ce cours
4.0
5 notes
1 avis

100 % en ligne

Commencez dès maintenant et apprenez aux horaires qui vous conviennent.

Dates limites flexibles

Réinitialisez les dates limites selon votre disponibilité.

Niveau débutant

Approx. 40 heures pour terminer

Recommandé : 6 weeks of study, 6-10 hours/week...

Anglais

Sous-titres : Anglais, Français

100 % en ligne

Commencez dès maintenant et apprenez aux horaires qui vous conviennent.

Dates limites flexibles

Réinitialisez les dates limites selon votre disponibilité.

Niveau débutant

Approx. 40 heures pour terminer

Recommandé : 6 weeks of study, 6-10 hours/week...

Anglais

Sous-titres : Anglais, Français

Programme du cours : ce que vous apprendrez dans ce cours

Semaine
1
7 heures pour terminer

Module 1: Overall approach to Design Thinking

Welcome to the first module of the course Design Thinking for Innovation. You will discover design thinking in theory, through definitions and in practice through many examples from speakers in diverse firms, presenting their projects and practices. ...
10 vidéos (Total 80 min), 9 lectures, 6 quiz
10 vidéos
Introduction to our guest speakers4 min
Definitions of Design Thinking7 min
"Design" in Design Thinking11 min
Advanced Thinking Part I6 min
Advanced Thinking Part II7 min
Design Thinking in Practice4 min
The 3 phases of Design Thinking11 min
About Visualization and Storytelling5 min
Types of projects11 min
9 lectures
Course Syllabus15 min
Description: Module 12 min
Optional reading: Change by design5 min
The Insurance Example10 min
Additional Readings: Design thinking is intuitive thinking10 min
An overview of the Design Thinking Approach10 min
Exercise: Storyboarding and storytelling reflectives
Additional Readings30 min
List of examples of projects suitable for a Design Thinking approach10 min
5 exercices pour s'entraîner
Practice Quiz M1L212 min
Practice Quiz M1L36 min
Practice Quiz M1L46 min
Practice Quiz6 min
Graded Quiz Module 120 min
Semaine
2
9 heures pour terminer

MODULE 2A: INSPIRATION-DATA COLLECTION

Welcome to the second module of the course design thinking for innovation. You will start practicing design thinking. This module is dedicated to the first phase of a design thinking project: the inspiration phase. It combines divergent and convergent thinking. ...
9 vidéos (Total 51 min), 5 lectures, 5 quiz
9 vidéos
The challenge definition and its scope Part 16 min
Challenge definition and its scope Part 24 min
What type of data?5 min
Value Analysis2 min
Qualitative and primary data collection9 min
Examples of Observation4 min
Observation in Practice Part I7 min
Observation in Practice Part II7 min
5 lectures
Module 2 Description15 min
Exercise: Step 1: Articulation of the problem and auto scopings
Exercise: Step 2: Data collection plan and effective collections
Additional Readings10 min
A guide to identify analogies?2 min
5 exercices pour s'entraîner
HMW question15 min
Practice Quiz M2L16 min
Practice Quizz M2L26 min
Practice Quiz M2L36 min
Practice Quiz M2L46 min
Semaine
3
6 heures pour terminer

Module 2B: INSPIRATION- DATA ANALYSIS

...
3 vidéos (Total 22 min), 6 lectures, 4 quiz
3 vidéos
Insight Emergence7 min
Synthesis of the inspiration phase1 min
6 lectures
How to design personae?10 min
Examples of Personae and Journey maps10 min
How to identify extreme users10 min
Criteria for insights and the final HMW articulation10 min
Exercise: Final articulation HMW and the persona(s) you targets
Additional readings: About insights10 min
3 exercices pour s'entraîner
Practice Quiz M2BL56 min
Practice Quiz M2BL66 min
Graded Quiz Module 2A&2B20 min
Semaine
4
3 heures pour terminer

MODULE 3A: IDEATION

Welcome to the third module of the course design thinking for innovation. You will solve the problem defined and reframed in the previous module. This module is dedicated to the second and third phases of a typical design thinking project: the ideation and the implementation phase. It combines divergent and convergent thinking. ...
5 vidéos (Total 33 min), 2 lectures, 3 quiz
5 vidéos
Ideation: rules for ideas generation7 min
Ideation: tips for ideas generation and fixation effect9 min
Ideation workshop at Paris Chamber of Commerce4 min
Concept development6 min
2 lectures
Module Description10 min
How to present a concept?10 min
2 exercices pour s'entraîner
Practice Quiz M3AL110 min
Practice Quiz M3AL210 min

Enseignant

Avatar

Sihem Jouini

Associate Professor
Informations Systems and Operations Management

Commencez à travailler pour obtenir votre master

This cours is part of the 100% online MSc in Innovation and Entrepreneurship from HEC Paris. If you are admitted to the full program, your courses count towards your degree learning.

À propos de HEC Paris

HEC Paris, founded in 1881 by the Paris Chamber of Commerce and Industry, is one of France’s oldest elite higher education Grandes Ecoles. Throughout its 130-year history, HEC Paris has consistently attracted individuals highly capable and talented, innovative and entrepreneurial, ambitious and open-minded, capable of becoming architects of a responsible world. What makes HEC unique is its conviction shared by the HEC community: knowledge determines the freedom and entrepreneurship required for a better world....

À propos de la Spécialisation Gestion de l'innovation et du design thinking

Go beyond general management with structured models and techniques used by successful entrepreneurs and CEOs. You will learn how to drive innovation at any stage of business development — from developing an idea to leading a company. Taught by award-winning faculty from HEC Paris, one of Europe’s leading business schools, the curriculum provides structured models and techniques that teach you to be an innovator and change-maker in any industry. This Specialization is part of the HEC Paris MSc in Innovation and Entrepreneurship. If you are admitted to the full program, your courses count towards your degree program....
Gestion de l'innovation et du design thinking

Foire Aux Questions

  • Une fois que vous êtes inscrit(e) pour un Certificat, vous pouvez accéder à toutes les vidéos de cours, et à tous les quiz et exercices de programmation (le cas échéant). Vous pouvez soumettre des devoirs à examiner par vos pairs et en examiner vous-même uniquement après le début de votre session. Si vous préférez explorer le cours sans l'acheter, vous ne serez peut-être pas en mesure d'accéder à certains devoirs.

  • Lorsque vous vous inscrivez au cours, vous bénéficiez d'un accès à tous les cours de la Spécialisation, et vous obtenez un Certificat lorsque vous avez réussi. Votre Certificat électronique est alors ajouté à votre page Accomplissements. À partir de cette page, vous pouvez imprimer votre Certificat ou l'ajouter à votre profil LinkedIn. Si vous souhaitez seulement lire et visualiser le contenu du cours, vous pouvez accéder gratuitement au cours en tant qu'auditeur libre.

  • Our pedagogical approach combines frameworks based on cutting-edge research in organizational behavioral, psychological and sociological theories, with evidence from cases and guest speakers. It mixes theory and practice: it shows the tools through projects therefore they are embedded in real situations as well as their foundations leading to their benefits and limits.

    You will practice the tools in your project individually and as a group. You will leverage the creative capacity of the group and you will have the opportunity to work with your peers and therefore challenge your understanding of the principles and the method learned.

    The course features several examples of design thinking projects from different sectors. The examples are taken from french multinational corporation leader in their sector.

    The ten guest speakers experienced in design thinking belong to a wide range of firms (Business to Business, Business to consumer, industry, services, etc.) and industries (aeronautics, automotive, food, services, design, consultancy, etc).

    The course leverages as well examples from international context known for its excellence in design thinking such as Ideo.

    Our goal is to make sure that you complete this course with the best understanding of what design thinking for innovation entails.

D'autres questions ? Visitez le Centre d'Aide pour les Etudiants.