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Back to Design-Led Strategy: Design thinking for business strategy and entrepreneurship

Learner Reviews & Feedback for Design-Led Strategy: Design thinking for business strategy and entrepreneurship by The University of Sydney

4.6
stars
1,031 ratings

About the Course

This course is for entrepreneurial managers who are looking for tools and techniques to introduce exciting, innovative products or services to market quickly and informed by high-quality customer insights. It is applicable to a range of organizations from small-medium sized enterprises through to corporates, and across a range of industrial segments. The problem this course helps address is the constant pressure managers face to be innovative and introduce novel products and services for their customers. However, many creative ideas get ‘stuck’ in the boardroom or are subject to intra-organizational tensions or group think. This course provides methodologies to break through these challenges. We build on the widely known concept of design thinking but update it and apply it to advance business strategy and entrepreneurship. Over five weeks you will learn what ‘design strategy’ is, how it differs from traditional design thinking and business strategy, and how it can be used to improve existing products or services in your business, or introduce breakthrough ideas. We will also provide an exclusive, deep-dive into the practical application and impact of these strategies in one of Australia’s newest, most innovative financial institutions, UBank, and the global re-insurance giant, Swiss Re. Through conversations with their Senior Executive Leadership Teams, including UBank’s CEO, we will explore how they have embedded innovation through design thinking. By the end of this course, you will have a set of tools to inform product design and development for your own start-up, or to extend the product roadmap of an established organization....

Top reviews

JJ

Aug 19, 2019

This was very interesting and detailed oriented learning experience, giving insights towards the overall design leg strategy and components of creating a design led customer driven value proposition.

DG

Feb 7, 2021

This is great course. It was informative, relevant to today's way of working and it was enjoyable. Highly recommended.

Many thanks to the team at Univeristy of Sydney who delivered this course,

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151 - 175 of 278 Reviews for Design-Led Strategy: Design thinking for business strategy and entrepreneurship

By Frank C

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Sep 18, 2022

Muy bueno, excelente y práctico

By Nese G

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Jun 30, 2020

It was a great jorney, thank you

By Homero G F N

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Jul 15, 2019

Very good content and structured

By Luis C

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Jan 10, 2022

Great course! Really insightful

By Amarjeet S

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Jun 11, 2020

Great learning and information.

By Fady I

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Sep 11, 2019

Great one, totally recommended.

By Ibrahim W A

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Jun 24, 2023

A good and indepth course even

By NEERAJ K D

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Sep 12, 2022

so advantages for students...

By Julie W

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Jun 23, 2021

Practical - good case studies

By Rexie A

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Jan 15, 2021

Very helpful and informative.

By Samuel O

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Dec 5, 2022

This is an excellent course

By Astrofil H M

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Jul 13, 2021

I've learned a lot! Thanks!

By Rahul B

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Dec 23, 2021

great for upgrading skills

By Ravi S J

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Apr 5, 2021

Nice course for beginners.

By Eber S

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Jul 3, 2018

A very interesting course!

By Bayron M

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Oct 6, 2020

Amazing course, loved it!

By Sara E B V

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Aug 28, 2023

This course is excelent!

By Aziel G

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Jul 13, 2020

Wonderful course indeed.

By 521_Archana S L

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May 6, 2019

GOOD AND VALUABLE COURSE

By Manisha P

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Jun 4, 2020

Very interesting course

By Roelof D P

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Mar 15, 2020

Good informative course

By Nguyá»…n H T

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Nov 13, 2022

Helpfull. Big thanks!

By AMPARITO R O

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Aug 28, 2023

Amplio conocimiento

By Lizet L Q S

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Apr 18, 2023

It is a good course

By Amit K

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Jun 22, 2021

Awesome for a start