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Retour à Business Model Canvas: A Tool for Entrepreneurs and Innovators (Project-Centered Course)

Avis et commentaires pour d'étudiants pour Business Model Canvas: A Tool for Entrepreneurs and Innovators (Project-Centered Course) par University System of Georgia

533 évaluations
154 avis

À propos du cours

What you’ll achieve: In this project-centered course*, you will use the Business Model Canvas innovation tool to approach either a personal or corporate challenge or opportunity. You’ll learn to identify and communicate the nine key elements of a business model: Customer Segments, Value Proposition, Channels, Customer Relationships, Key Resources, Key Activities, Key Partners, Revenue Streams, and Cost Structure. Your completed project will be a polished Business Model Canvas that outlines the business case for a new product or service to address your selected challenge or opportunity. You’ll present your case in both a one-page document and a 10-minute video presentation. What you need to get started: This project-centered course is designed for anyone who wants to understand innovation best practices and the intra-corporate entrepreneurial (intrapreneur) skills needed to lead innovation projects, teams, and strategies. Entry- and senior-level professionals in a variety of industries - including education, healthcare, business, and not-for-profit - will benefit from the course materials and project experience. The only prerequisite is a strong desire to understand best practices in innovation and to master the skills needed to transform a new idea into a profitable reality. To complete the project, you’ll need to access the Business Model Canvas from either the Kauffman Foundation ( or (, or via the Creative Commons license offered by Strategyzer AG ( *About Project-Centered Courses: Coursera's project-centered courses are designed to help you complete a personally meaningful real-world project, with your instructor and a community of like-minded learners providing guidance and suggestions along the way. By actively applying new concepts as you learn, you’ll master the course content more efficiently; you’ll also get a head start on using the skills you gain to make positive changes in your life and career. When you complete the course, you’ll have a finished project that you’ll be proud to use and share....

Meilleurs avis

17 août 2017

I enjoyed it very much. It is easy to understand. A good point of this course is that I could work on my own business idea. It is nice to see Business Model Canvases of other participants.

13 avr. 2016

The best course to understand and develop a Business Model Canvas, very useful course because provide tools and keys for success in the way to make the canvas for your own business.

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101 - 125 sur 153 Avis pour Business Model Canvas: A Tool for Entrepreneurs and Innovators (Project-Centered Course)

par Jack S

18 nov. 2020

very good!!!

par Navya K

12 oct. 2018

Great Course

par Rodrigo B

11 nov. 2016

Thanks : )

par Gianluca S

11 avr. 2017

Very useful

par Mario M

1 sept. 2020



6 nov. 2020

Very good


30 sept. 2020

very good

par yuber a r s

18 mai 2018

muy bueno

par ANDI N B M

3 déc. 2017


par Wajeeh U H

15 déc. 2019

Loved it

par Iron P K

7 janv. 2018


par Joel S

21 mai 2021


par John S

11 févr. 2018


par Daniela M

26 avr. 2021


par HONG L C

12 nov. 2020


par Luis F S

12 août 2020


par Nishant R

16 avr. 2020


par Thiago Z

16 sept. 2016


par Gordon C

11 avr. 2016

Other than a few technical glicthes with the videos in both firefox and chrome browsers, this is a very good course. I learned to use a great visual tool for developing my business model. I would have liked to have joined in the discussions and tasks but, I think coursera is charging too much for this course.

par César R P M

6 févr. 2019

The course is short, effective and precise, contain all necessary for a initial learner about Business Model Canvas. In my case, I am an intermediate learner, so it was not enough. But it helped to remember the essentials of the book, so it will reinforce my teaching labor in the university with my students.

par Steve H

4 mars 2016

It's very good the way to describe the diferent segments to build your own business model and to give s better structure to your business idea. I'm giving 4 stars because the only way to complete the course or to interact with it is by paying the full certificate. But besides this fact it is very complete.

par Alex A

22 sept. 2020

The instructor is very monotone and struggles with the scripted material. I ended up using the text portion and just reading it because I found it distracting.

Some of the peer review are not formal, just click on to pass next topic, and this is not objective.

The Animated videos ARE CLEAR and GREAT!

par Joachim S

11 mars 2021

Plus: Practical. You produce the business model for your business.

Minus: Except the practical steps (”plus”, above) it somewhat like getting the Business Model Canvas book read to you. Polish the content, more real world examples and war stories (like the very good Nestlé story).

par Thiago F d S

28 févr. 2018

It's a good introduction course to Business Model Canvas. This course presents the concepts in a easy way, have some exercises and also an example trhoughout the whole course (which helps a lot to better understand the nine blocks of the canvas).

par Juan V

22 févr. 2016

Estoy muy satisfecho con este curso. Me ha permitido obtener una visión muy completa y práctica. Me ha motivado para usar los Lienzos de Negocio como una herramienta continua para visualizar y dar perspectiva a la evolución de la actividad.