À propos de ce cours

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Compétences que vous acquerrez

Business PlanMarket ResearchEnglish LanguageEntrepreneurship

Résultats de carrière des étudiants

54%

ont commencé une nouvelle carrière après avoir terminé ce cours

56%

ont bénéficié d'un avantage concret dans leur carrières grâce à ce cours

16%

a obtenu une augmentation de salaire ou une promotion
Certificat partageable
Obtenez un Certificat lorsque vous terminez
100 % en ligne
Commencez dès maintenant et apprenez aux horaires qui vous conviennent.
Dates limites flexibles
Réinitialisez les dates limites selon votre disponibilité.
Niveau débutant
Approx. 31 heures pour terminer
Anglais

Offert par

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Université de Pennsylvanie

Programme du cours : ce que vous apprendrez dans ce cours

Évaluation du contenuThumbs Up99%(103,089 notes)Info
Semaine
1

Semaine 1

9 heures pour terminer

Unit 1: Becoming an Entrepreneur

9 heures pour terminer
24 vidéos (Total 83 min), 14 lectures, 13 quiz
24 vidéos
Course Introduction Part I - Course Overview (Video 2)4 min
Course Introduction Part II - Using the Course Site (Video 3)4 min
Unlockable Achievement9s
What is Entrepreneurship? (Video 4 Part 1)2 min
What is Entrepreneurship? (Video 4 Part 2)5 min
Language Focus - Reading Skills (Video 5 Part 1)2 min
Language Focus - Reading Skills (Video 5 Part 2)5 min
Unlockable Achievement9s
Why Entrepreneurship? (Video 6 Part 1)6 min
Why Entrepreneurship? (Video 6 Part 2)2 min
Ideas, Products, and Opportunities (Video 7)6 min
Unlockable Achievement9s
Unlockable Achievement9s
Creating Simple, One-Sentence Product Descriptions (Video 8 Part 1)7 min
Creating Simple, One-Sentence Product Descriptions (Video 8 Part 2)2 min
Deciding on a Type of Startup (Video 9 Part 1)5 min
Deciding on a Type of Startup, Guest Speaker (Video 9 Part 2)3 min
Risk, Failure, and Important Steps (Video 10 Part 1)4 min
Risk, Failure, and Important Steps (Video 10 Part 2)4 min
Language Focus - Comparative Structures (Video 11 Part 1)4 min
Language Focus - Comparative Structures (Video 11 Part 2)2 min
Language Focus - Comparative Structures (Video 11 Part 3)2 min
Online Learning Opportunities to Extend Your Skills38s
14 lectures
Overview of the Unit5 min
Video/Listening: Elon Musk's Journey to Mars2 min
Game 1: Unit 1 Vocabulary Flashcards6 min
BASIC: Entrepreneurship seen as solution to South Africa's unemployment crisis5 min
ADVANCED: Entrepreneurship seen as a solution to S. Africa’s unemployment crisis7 min
Women taxi startups gaining speed globally10 min
African women entrepreneurs think big and share dreams10 min
“This recent grad brewed a startup by managing the details”5 min
Young Entrepreneurs Win Million-Dollar Prize10 min
“Many paths lead to successful business startups”5 min
“Entrepreneurs find new ways to address housing shortages"10 min
Video: “Ludwick Marishane: A bath without water”4 min
“Broadway rallies to save a beloved diner"4 min
Game: Unit 1 Vocabulary Flashcards5 min
13 exercices pour s'entraîner
Unit 1 Assessment 1: Self-Assessment of Business & Entrepreneurship Vocabulary Knowledge10 min
Check Your Understanding: "Entrepreneurship Seen as Solution to S. Africa's Unemployment Crisis"30 min
Check Your Understanding: "African women entrepreneurs think big and share dreams"30 min
Check Your Understanding: "This recent grad brewed a startup by managing the details"30 min
Game 2: Identifying Different Types of Products30 min
Game 3: Creating Product Descriptions30 min
Game 4: Correlative Connectors & Sentence Connectors30 min
Check Your Understanding: "Young Entrepreneurs Win Million-Dollar Prize"
Game: Connector Practice Activity30 min
Check Your Understanding: "Many paths lead to successful business startups"30 min
Check Your Understanding: Entrepreneurs find new ways to address housing shortages30 min
Check Your Understanding: "Ludwick Marishane: A Bath Without Water"30 min
Check Your Understanding: "Broadway rallies to save a beloved diner"30 min
Semaine
2

Semaine 2

8 heures pour terminer

Unit 2: Identifying an Opportunity

8 heures pour terminer
20 vidéos (Total 67 min), 11 lectures, 10 quiz
20 vidéos
Unlockable Achievement9s
Informal Research - Advantages and Disadvantages (Video 2)5 min
Formal Research - Advantages and Disadvantages (Video 3 Part 1)2 min
Formal Research - Advantages and Disadvantages (Video 3 Part 2)4 min
Language Focus - Listening Strategies (Video 4 Part 1)4 min
Language Focus - Listening Strategies (Video 4 Part 2)2 min
Unlockable Achievement9s
Creating a Survey (Video 5 Part 1)6 min
Creating a Survey (Video 5 Part 2)4 min
Language Focus - Questions and Intonation (Video 6 Part 1)2 min
Language Focus - Questions and Intonation (Video 6 Part 2)4 min
Language Focus: Sample questions and intonation2 min
Unlockable Achievement6s
Collecting Data (Video 7)5 min
Evaluating Results (Video 8)6 min
Unlockable Achievement9s
Completing Assessment 2 (Video 9 Part 1)6 min
Completing Assessment 2 (Video 9 Part 2)1 min
Unlockable Achievement9s
11 lectures
Overview of the Unit1 min
Game 1: Unit 2 Vocabulary Flashcards5 min
BASIC: Washington state's new apple joining a changing industry5 min
ADVANCED: Washington state's new apple joining a changing industry7 min
BASIC: Bugs are the new food4 min
ADVANCED: Bugs are the new food5 min
Samples of Question Forms and Intonation (for Assessment 1)2 min
Assessment 2 Model10 min
“Taiwanese business seeks specialized markets”5 min
“People who bring their own grocery bags are more likely to buy junk food”5 min
Game: Unit 2 Vocabulary Flashcards6 min
9 exercices pour s'entraîner
Check Your Comprehension: "Washington state's new apple joining a changing industry"30 min
Game 2: More Practice with Comparative Language30 min
Check Your Comprehension: "Bugs are the new food"30 min
Game 3: Creating Survey Questions30 min
Unit 2, Assessment 1: Questions and Intonation30 min
Analyzing Sample Survey Data30 min
Game: Question Matching Practice Activity30 min
Check Your Understanding: "Taiwanese business seeks specialized markets"30 min
Check Your Understanding: "People who bring their own grocery bags are more likely to buy junk food"30 min
Semaine
3

Semaine 3

4 heures pour terminer

Unit 3: Creating a Business Plan (Part 1)

4 heures pour terminer
10 vidéos (Total 39 min), 8 lectures, 6 quiz
10 vidéos
Strategic Language Focus - Intensifiers & degree complements in persuasive business writing (Video 2 Part 1)5 min
Strategic Language Focus - Intensifiers & degree complements in persuasive business writing (Video 2 Part 2)4 min
Unlockable Achievement9s
Business description, including management and operations (Video 3)5 min
Marketing: Part I: Vocabulary and Concepts (Video 4 Part 1)3 min
Marketing: Part I: Vocabulary and Concepts (Video 4 Part 2)3 min
Marketing: Part I: Vocabulary and Concepts (Video 4 Part 3)3 min
Marketing: Part II: Business Plan (Video 5 Part 1)5 min
Marketing: Part II: Business Plan (Video 5 Part 2)3 min
8 lectures
Overview of Unit 31 min
BASIC: Nigeria's Wecyclers works for reusable future in Lagos5 min
ADVANCED: Nigeria’s Wecyclers work for reusable future in Lagos7 min
BASIC: Chinese go to Los Angeles for Kobe Bryant, but skip the beach5 min
ADVANCED: Chinese go to Los Angeles for Kobe Bryant, but skip the beach7 min
“50 business ideas you can start for under $100"7 min
"Chilean government seeks to boost female-led start-ups"5 min
Game: Unit 3 Vocabulary Flashcards7 min
6 exercices pour s'entraîner
Game 1: Practice with degree complements and intensifiers30 min
Check Your Understanding: "Nigeria's Wecyclers for reusable future in Lagos"30 min
Check Your Understanding: "Chinese Go to Los Angeles for Kobe Bryant, But Skip the Beach"30 min
Game 2: Sorting the 4 Ps30 min
Check your Understanding: "50 business ideas you can start for under $100"30 min
Check Your Understanding: "Chilean government seeks to boost female-led start-ups"30 min
Semaine
4

Semaine 4

3 heures pour terminer

Unit 3: Creating a Business Plan (Part 2)

3 heures pour terminer
9 vidéos (Total 36 min), 3 lectures, 5 quiz
9 vidéos
Financials: Part II: Income statement (Vocabulary & concept focus) (Video 7)6 min
Financials: Part III: Startup Costs, Sales & Revenue Projections, Cost Projections & Income Statement (Calculations) (Video 8 Part 1)4 min
Financials: Part III: Startup Costs, Sales & Revenue Projections, Cost Projections & Income Statement (Calculations) (Video 8 Part 2)3 min
Financials: Part III: Startup Costs, Sales & Revenue Projections, Cost Projections & Income Statement (Calculations) (Video 8 Part 3)3 min
Strategic Language Focus - Describing Financials (Video 9)5 min
Creating a brief business plan (Video 10 Part 1)3 min
Creating a brief business plan (Video 10 Part 2)3 min
Unlockable Achievement9s
3 lectures
Template and Model for Brief Business Plans (for Assessment 2)5 min
It's a startup world!10 min
Game: Unit 3 Vocabulary Flashcards7 min
4 exercices pour s'entraîner
Game 3: Vocabulary: Word problems matching numbers with words30 min
Game 4: Vocabulary: Word problems matching numbers with words30 min
Game 5: Interpreting Results30 min
Check Your Understanding: "It's a startup world!"

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