Exceptionally comprehensive and instructive. Gives very good over view of Facebook universe, campaign designing, objective, creative formats, analytics etc. Daniel is especially good. Great going.
The Course content has in-depth insights regarding the use of Facebook ads for advertisement. The instructor's guidance and ease of concept illustration have been helpful in the learning process.
par Mohamad E•
Facebook Advertisement can be frustrating and complicating. I've been advertising on Facebook for 3 years but I never went into details. This course finally helped me to understand how to optimize my budget, how to read ads statistics, how to analyze ads results, and how to use them wisely in the future ads campaigns. Moreover, I wanted to say a special "thank you" to Daniel for being responsive to the students of this course on his page on Linkedin. I had several issues with Facebook Ads Manager Account and I tried everything I could. I even contacted Daniel and he helped me with some helpful links to Facebook support. My issue is not solved yet but now I know the reason of the issue. I highly recommend this course to anyone who is involved in online advertisement and digital marketing. This is truly the best and up to date course about SMM. Thank you Facebook and Coursera.
par Dave S•
The course was very informative. There was no focus on A/B testing and how those features within facebook ads manager work. I was hoping to learn more about how I move on with what I learn from my new ads and audiences. For example - I've completed a new campaign and developed a custom audience. Now I have the results. Where to go from there? Sure we covered what some of the results might mean for certain ads. How do I continue to retarget and hone in on my audiences. That was not covered from what I understood.
par Janette F•
Very good instruction on creating Facebook advertising. You really have to do it before you understand all the options available. This course was just what I was looking for.
par Kim B•
Very informative and easy to follow. Exercises are good. Would be useful to have a course manual that you could download at beginning to work through with the lessons.
par Alessandro P•
In this foundational course, you will learn how to use Facebook Ads Manager. You will go from zero to to set up an Ad campaign in all its details.
The course is packed full with practical advice and walk-through examples.
It is suggested to follow and study previous courses as part of the the social media marketing certification.
par Marcia S•
Awesome course that takes into the backend and analytics of Facebook Advertising and how to make it work for your brand or your business
par Nasim A•
Amazing course! there have been discussed details on the Facebook advertisement and the instructor covered all the things about that.
par Khalid C•
This is a great course, content-wise...I deduct one star because of the shoddy transcript which is littered with errors and typos. The machine learning program that is analysing Daniel's voice is not doing its job. There are also typos in some of the quiz questions, which is a bit odd, because it can cause a learner to misunderstand the question and answer wrongly.
par Akshay C•
Too much theory, too little practical knowledge.
par Aakash M•
Just an overview course nothing special
par kapardhi d•
Excellent content. The way the course is built up, gradually increasing the complexity is perfect for a strong learning. I have taken away a great deal of knowledge from this course particularly.
par JAIMIN V•
I loved this course. I really loved that last simulation game. Please make that kind of simulation games for more interactive learning and better understanding for us.
par Jojielyn D•
This is very helpful. The way and process of how this module was done is fantastic. Kudos to all the team =) and Thank you so much
par Calista P•
Wow the details were such an amazing journey of learning. Without using budget, this simulation really goes well
par Jeremiah W K Y•
Very detailed and helpful course for our social media and digital marketing marketers. Highly recommended.
par Baduruliyage K A•
Great practical course I really enjoyed learning about this.
par Ankita S•
It's just an awesome and very knowledgeable course.
par purity c•
I really enjoyed learning new skills. Eye opener.
par John F L B•
Comprehensive and informative!
par Rommel L M•
I learned a lot! thank you!
par Santiago T G A•
par Sharmay W•
Learning so much!
par Jiemar J T•
par Josue M•