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Avis et commentaires pour l'étudiant pour Stratégie de compétition avancée par Université Louis-et-Maximilien de Munich (LMU)

4.7
540 notes
109 avis

À propos du cours

Advanced Competitive Strategy will introduce new topics and modules with even more real world examples and opportunities for student interaction than in the previous course Competitive Strategy (https://www.coursera.org/learn/competitivestrategy). In Advanced Competitive Strategy, we will look at how companies can build up and maintain their customer base by increasing switching costs and facilitating strategic customer lock-ins. We will find out how firms can increase their profits by pursuing suitable price discrimination and product differentiation strategies. We will look at examples of what is acceptable behavior under the premises of EU competition and US antitrust policies and discover exciting ways of how companies can increase their returns by strategically making use of network effects and economies of size. We will further intensify our newly acquired knowledge about network effects and discuss strategies that are explicitly tailored to network markets. We will analyze the workings of mergers and acquisitions and, moreover, support you in considering alternative strategies that can help companies grow organically....

Meilleurs avis

AD

Jul 01, 2017

Great course with relevant content and really useful strategic overview of business strategy. Enjoyed Prof. Kretschmer's innovative teaching style and the breadth of the syllabus.

AA

Feb 12, 2019

I like the game theory that used to explain competitive strategy. The lectures were interactive and quite challenging, which are important to keep the learner engaged and focused.

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51 - 75 sur 107 Examens pour Stratégie de compétition avancée

par Miguel L

Mar 10, 2016

Absolutely useful! They make it so easy to understand and probably the best MOOC I´d ever apply for

par Naveed A

Nov 16, 2015

Good course, Hope we had a certification for this.

par Mounika V

Jul 16, 2016

great experience

par Luis A

Feb 19, 2017

Easy to follow, good content and comprehensive explanations

par Ge X

Jan 30, 2016

Well structured course! The explanation was clear and I have the frame works in my mind when I finish the course! Helpful course!

par Elke R

Sep 06, 2015

it was great learning such interesting issues

par rohit s

Mar 28, 2016

One of the best online course i have ever taken, i seriously reccomend this course to all those people who are into business and management.

par Vamsee V

Feb 06, 2016

Love your style of teaching. The Multiple choice answers in your exams are difficult but necessary to fully understand the topics.

Content of the course - 100/100.

I would take another course of Prof. Kretschmer instantly.

par Guy G

Apr 10, 2017

Excellent, educational and witty lectures! One of the best classes on Coursera.

par Jorge R

Apr 19, 2016

This a great course. I recommend it to anyone. Also make sure to take the previous course. The exams are great way to fixate knowledge.

par Iván d l H T

Jul 07, 2018

Very useful and practise course.

par Aditya K

Sep 25, 2016

This is one of the best courses. The manner of teaching is very lucid and easy to understand. I am impressed with the examples. I would love to have more courses from him on Competitive Strategy!! Cheers!

par Shaul C

Sep 07, 2015

Very Good!

par Arun R

May 29, 2017

Fantastic Course

par Elias F

Jun 06, 2016

Awesome lecture. I wish the lectures at my University would have been as good as this. Then I think I would have a much better and more interesting time and I`d learned a lot more.

Thanks for all your work!!

Best wishes form Switzerland!

par Naviin T

Jul 04, 2016

Exceptional training course for those working in the field of market strategy etc. Explanation and examples are close to the actual world.

par Rose C

Nov 14, 2016

Terrific course! Terrific instructor! I wish he had provided a learning path for ppl who completed this though...

par Jaqueline K W

Aug 07, 2015

Perfect professor!

par FERNANDO E

May 30, 2017

VERY GOOD LESSONS AND EFFORT TO PUT THIS AVAILABLE FOR EVERYONE!!!

par ADITYA M

Mar 04, 2018

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par Ambar H

Jun 21, 2017

This is one of the best learning that I have been engaged in. The presented concepts and their articulation is spot on with real world problems/challenges/opportunities that I have observed in my last 19 years of Industry experience. The methods and their application is well described and bears practical relevance in the actual markets! Well done.. A quick suggestion would be to engage a sponsor/s from Industries who could video record their experience/insights on various topics. These can be a part of the curriculum as short video inserts making the students get real verbiage from the horses mouth. Else the course and Mr. Tobias is fantastic

par Ibrahim Y

Mar 03, 2017

I love this dude; very entertaining professor who is easy to understand. The class itself was also very interesting and i learned a lot that i can apply to my current position as a senior analyst at an industry research firm.

par Xinhui H

Jun 20, 2017

Best teacher I never have before!

par Diego A M R

Mar 23, 2019

Excellent course.

par Victor H M S

Mar 30, 2019

Excellent course. It teaches all the stuff about lock-in strategies, network markets, organic and inorganic growth, organizational structure and more. A must for those pursuing managerial position in career.