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Avis et commentaires pour l'étudiant pour Stratégie de compétition avancée par Université Louis-et-Maximilien de Munich (LMU)

4.7
547 notes
111 avis

À propos du cours

Advanced Competitive Strategy will introduce new topics and modules with even more real world examples and opportunities for student interaction than in the previous course Competitive Strategy (https://www.coursera.org/learn/competitivestrategy). In Advanced Competitive Strategy, we will look at how companies can build up and maintain their customer base by increasing switching costs and facilitating strategic customer lock-ins. We will find out how firms can increase their profits by pursuing suitable price discrimination and product differentiation strategies. We will look at examples of what is acceptable behavior under the premises of EU competition and US antitrust policies and discover exciting ways of how companies can increase their returns by strategically making use of network effects and economies of size. We will further intensify our newly acquired knowledge about network effects and discuss strategies that are explicitly tailored to network markets. We will analyze the workings of mergers and acquisitions and, moreover, support you in considering alternative strategies that can help companies grow organically....

Meilleurs avis

AD

Jul 01, 2017

Great course with relevant content and really useful strategic overview of business strategy. Enjoyed Prof. Kretschmer's innovative teaching style and the breadth of the syllabus.

AA

Feb 12, 2019

I like the game theory that used to explain competitive strategy. The lectures were interactive and quite challenging, which are important to keep the learner engaged and focused.

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1 - 25 sur 110 Examens pour Stratégie de compétition avancée

par ALOK K

Dec 19, 2018

Very insightful and engaging.

par Serguei M

Feb 21, 2019

Really comfortable to learn, examples are well-selected and easy to grasp.

And, of course, fantastic choice of locations. Thank you to Tobias and ISTO staff!

par Lynn O

Feb 23, 2019

Great extension of the Competitive Strategy Course; looking forward to the next class.

par Diego A M R

Mar 23, 2019

Excellent course.

par Victor H M S

Mar 30, 2019

Excellent course. It teaches all the stuff about lock-in strategies, network markets, organic and inorganic growth, organizational structure and more. A must for those pursuing managerial position in career.

par Anil A

Feb 12, 2019

I like the game theory that used to explain competitive strategy. The lectures were interactive and quite challenging, which are important to keep the learner engaged and focused.

par Sorin G

Jul 06, 2017

Prof Kretschmer is Excellent as usual! Easy to understand and memorize despite the complexity of the subject!

par Jinder

Feb 24, 2018

One of my favourite lecturers on Coursera!

par Xin L

Oct 10, 2015

it is well put and easy to understand. besides, you can learn it anytime. the content is enlightening and has many new and intestesting topics. i really like it .

par Vadim M

Aug 25, 2015

Simply excellent!

par Naveen K

Aug 22, 2015

Awesome concept to learn

par Ameya D

Jul 01, 2017

Great course with relevant content and really useful strategic overview of business strategy. Enjoyed Prof. Kretschmer's innovative teaching style and the breadth of the syllabus.

par Alexandr

Dec 19, 2016

A nice course for the opics concluded from the base course.

par Oleksandr B

Aug 14, 2015

It's a very good course, with fabolous material, examples and style

par anshuman s

Apr 08, 2018

challenging

par Tong A L

Jun 15, 2016

e

par Jose T

Aug 20, 2015

excellent

par Jonathan R T

Dec 09, 2016

Excellent course, professor tobias teachs so good!

par HARIES S

Jul 21, 2017

THANK YOU FOR THE BEST COURSE FROM COURSERA. ADVANCED COMPETITIVE STRATEGY

par Francisco J M

Oct 04, 2015

Excellent.

par Vladimir R

Oct 11, 2016

Excellent course...

par Rafael M G

Jan 06, 2017

Excellent course, an excellent professor!!!!, Many thanks!!!

par Felipe F D

May 25, 2016

Amazing!

par Istvan R

Sep 28, 2015

This course is not only well structured, but truly enjoyable with the various outdoor background

par Matheus G C

Apr 24, 2016

Awesome!